Piper-Heidsieck Champagne Unveils the New Starlight Edition for Cuvée Brut

Piper-Heidsieck Champagne unveils the Starlight Edition for its iconic Cuvée Brut, a striking new presentation inspired by the House's spirit of Radiant Joy. Wrapped in dazzling gold and bold red, the Starlight Edition transforms the bottle into a luminous expression of celebration, glamour and joie de vivre.

Inspired by the sparkle of disco balls, sequined couture, the energy of joy and unforgettable nights, the sleeve features an exclusive shimmering pattern that catches and reflects light from every angle. Bold, elegant and unmistakably Piper-Heidsieck, the Starlight Edition brings the House's vibrant energy to life and reflects the House's belief that champagne belongs at the center of life's most memorable moments.

"At Piper-Heidsieck, we believe every celebratory occasion deserves a touch of glamour and luminosity," said Stéphane Decaux, CEO of Piper-Heidsieck. "The Starlight Edition brings our vision of Radiant Joy to life through a design that is both festive, scenic and sophisticated, elevating gatherings and celebrations throughout the season. Wrapped in the House’s signature colors of radiant gold and bold red, this champagne bottle isn’t just dressed, it’s dressed to impress!"

Beneath its dazzling exterior remains Piper-Heidsieck's award-winning Cuvée Brut, known for its vibrant fruit character, elegance and versatility. The Starlight Edition offers consumers distinctive new packaging for the House's signature champagne while preserving the exceptional wine within. Crafted from an ultra-lightweight material and fully compatible with glass recycling, the sleeve embodies Piper-Heidsieck’s commitment to thoughtful innovation.

Pop the cork, pour the sparkle, and let Piper-Heidsieck unleash the power of joy in the world - with a wink, a shimmer, and plenty of bubbles. Raise a toast to life’s joyful moments, where every sip celebrates 240 years of excellence, audacity, and wines that smile.

The Piper-Heidsieck Cuvée Brut Starlight Edition will be available globally beginning Summer 2026 and in the United States starting Fall 2026. Offered alongside the House's classic Cuvée Brut presentation, the Starlight Edition will be available in a 750ml format with an SRP of $70.99.

###

ABOUT PIPER-HEIDSIECK

Founded in 1785 by Florens-Louis Heidsieck with a mission to “seriously create wines that smile,” Piper-Heidsieck has thrived through bold leadership and a pioneering spirit, with creativity always at its core.

As the Most Awarded Champagne House of the Century*, Piper-Heidsieck has fostered its reputation of excellence well beyond the borders of France to reach Champagne lovers in every corner of the globe.

Piper-Heidsieck continues to apply its founder’s “seriously create” philosophy to the art of champagne-making: precision in every detail, mastery built over time, and an unwavering commitment to elevate each cuvée to its highest potential. For Piper-Heidsieck, product excellence is just the beginning; it must also move, inspire and entertain. The House brings its own sense of performance: the art of entertaining that blends sophistication and audacity, and transforms every moment into a joyful celebration.

Since 2018, Piper-Heidsieck has been guided by one of the youngest Chief Winemakers, Émilien Boutillat, entrusted with preserving the House’s unique philosophy while steering it into a bold, sustainable future.

Holding dual VDC and HVE** certifications in its vineyards since 2015, earning B Corp certification in 2022, and joining the IWCA*** the same year, Piper-Heidsieck continues to elevate the quality and authenticity of its wines while embracing its global responsibility to drive positive environmental impact through sustainable practices.

Today, it brings together Champagne drinkers from over 80 countries worldwide, with one bottle popped every six seconds.

* Piper-Heidsieck's Chief Winemakers received the prestigious title of "Sparkling Winemaker of the Year," awarded by the International Wine Challenge jury in 2004, 2007, 2008, 2008, 2010, 2011, 2012, 2013, and 2021.

** VDC: Sustainable Viticulture in Champagne / HVE: High Environmental Value

*** IWCA: International Wineries for Climate Action