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BevNETPress Releases

FlavCity Launches Nationwide at Walmart with New Retail-Exclusive Blueberry Muffin Flavor

PRESS RELEASE posted by FlavCity

Oct. 7, 2026 at 12:59 pm

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Better-for-you brand expands national retail footprint with protein smoothies now available at Walmart stores nationwide

CHICAGO, IL — October 7, 2026 — FlavCity, the fast-growing better-for-you food and nutrition brand founded by Bobby Parrish, today announced its nationwide launch at Walmart, bringing its popular Protein Smoothies to Walmart shoppers across the country.

The expansion marks a major milestone in FlavCity’s continued retail growth and furthers the brand’s mission to make convenient, better-for-you nutrition more accessible to consumers wherever they shop.

Leading the launch is Blueberry Muffin, an all-new flavor created exclusively for Walmart. Inspired by the nostalgic taste of a freshly baked blueberry muffin, the new flavor is available in both single-serve sachets and 10-serving bags, giving consumers an easy way to discover the brand or stock up on a new favorite.

“Expanding into Walmart is an exciting next step for FlavCity and an important part of our mission to make better-for-you options easier for people to access,” said Bobby Parrish, co-founder of FlavCity. “We’ve built FlavCity by listening closely to our community and creating products that fit into real life. Walmart allows us to introduce the brand to millions of new consumers across the country, and we wanted to celebrate that moment with something special, which is why we created Blueberry Muffin exclusively for their shoppers.”

The Walmart assortment includes:

  • Single-Serve Sachets ($3.49): Vanilla Cream, Chocolate, Chocolate Peanut Butter and Walmart-exclusive Blueberry Muffin

  • 10-Serving Bags ($29.99): Vanilla Cream, Chocolate, Chocolate Peanut Butter and Walmart-exclusive Blueberry Muffin

  • 9-Count Variety Pack ($29.99): Three Vanilla Cream, two Chocolate, two Cookies & Cream and two Mint Chocolate

  • Online Exclusives: Mint Chocolate and Cookies & Cream 10-serving bags

The launch builds on FlavCity’s rapidly expanding retail presence as the digitally native brand continues to meet its community in more places beyond its direct-to-consumer platform. With a community of more than 22 million followers across social platforms, FlavCity has built a highly engaged audience around its approach to making better food choices simpler, more approachable and accessible for everyday consumers.

FlavCity is supporting the Walmart debut with a bold, blue-forward creative campaign inspired by Walmart’s iconic branding and the launch of Blueberry Muffin. The campaign brings the partnership to life across digital and social channels while introducing Walmart shoppers to the growing FlavCity portfolio.

FlavCity Protein Smoothies are available now at Walmart stores nationwide and online.

About FlavCity

Founded by Bobby Parrish, FlavCity is a better-for-you food and nutrition brand focused on making high-quality, convenient products that fit into consumers’ everyday lives. Built from a highly engaged digital community, FlavCity has expanded its portfolio across protein smoothies, functional beverages, supplements and pantry essentials while remaining focused on its mission to make better food choices more accessible without sacrificing flavor or convenience.

For more information, visit FlavCity.com.

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