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BevNETPress Releases

Archie Rose and Co-Owner Chris Hemsworth Bring Australian Whisky to the U.S.

PRESS RELEASE posted by Archie Rose

Oct. 21, 2026 at 1:22 pm

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ARCHIE ROSE AND CO-OWNER CHRIS HEMSWORTH BRING AUSTRALIAN WHISKY TO THE U.S.

Three Archie Rose whiskies will hit U.S. shelves beginning Friday, October 23, introducing American drinkers to Australia’s most celebrated independent distillery.

Hemsworth produces a new global campaign, starring alongside his brother Luke Hemsworth.

SYDNEY, AUSTRALIA - (October 20, 2026) - Archie Rose Distilling Co. and co-owner Chris Hemsworth will debut its next evolution of Australian whisky bringing its three decorated core expressions to the United States for the first time. The award-winning Archie Rose Single Malt Australian Whisky and Straight Rye Malt Whisky are joined by an evolved all-malt Australian Original Whisky, to complete the impressive product range showcasing the breadth of Archie Rose’s Australian-grown and made whisky.

The launch follows the August announcement that longtime Archie Rose fan Chris Hemsworth had joined founder Will Edwards as co-owner. Drawing on his deep connection to Australia’s landscape and rugged spirit, Hemsworth has played a leading role in reimagining the brand’s identity, including a custom bottle design and new packaging across the portfolio, united by a shared ambition to bring Australian whisky to the world. Inspired by the idea of being “forged from the earth,” the new flask-shaped bottle features textured glass inspired by the land where its grains are grown. Lighter glass and streamlined packaging reduce weight, improve freight efficiency and support Archie Rose’s sustainability commitments as a certified B Corp.

“This new chapter stays true to what has always defined Archie Rose: making exceptional whisky in Australia, from Australian-grown ingredients, with a genuine sense of place,” says Will Edwards, Founder and Co-Owner of Archie Rose. “We’ve spent the last twelve years refining our whiskies and we now have a portfolio and brand identity that reflects our Australian grown and made heritage, while giving us a strong platform to introduce Australian whisky to more people around the world.”

CHRIS HEMSWORTH STEPS BEHIND THE CAMERA

To mark the launch, Archie Rose will roll out a global creative campaign set against a backdrop of eight locations around Australia. Produced by Hemsworth, alongside director Justin McMillan, Hemsworth stars in the film alongside his brother Luke Hemsworth. Bringing Hemsworth’s storytelling, humor and creative vision to life, the film depicts Chris’ imagination and passion for Australia, introducing audiences to the distinctly Australian landscape, ingredients and ingenuity behind Archie Rose whisky.

“Archie Rose embodies the very best of Australia—from raw local ingredients to the incredible passion of the team behind the stills,” says Hemsworth. “I’ve been a fan of Archie Rose for years because, quite simply, they make brilliant whisky. The awards speak for themselves, but it’s the flavor and character of each expression that truly set them apart. Unveiling these three whiskies with a look that reflects the richness of our landscape isn’t just an exciting evolution, it’s Australian distilling at its absolute peak. I’m incredibly proud of what we’ve created and can’t wait for more people in Australia and around the world to discover them.”

AUSTRALIAN PROVENANCE

All three whiskies are crafted at Archie Rose’s Sydney distillery using Australian-grown grains and an approach that puts flavor first. Working closely with local farmers and maltsters, Archie Rose ferments, distills and matures each malt separately, allowing its individual characteristics to shine before bringing them together to create the final whisky.

Backed by 12 years of distilling experience and over 50,000 casks under bond, the whiskies are matured in a carefully selected combination of Australian fortified wine barrels (apera), European oak and American oak casks. The range showcases the character of Australian grain and the distillery’s innovative approach, creating a distinctly Australian whisky identity rather than following established whisky making traditions.

“Great whisky starts its life in the field,” says Archie Rose Master Distiller Dave Withers. “Our goal has always been to showcase the breadth, quality and distinctive character of Australia’s raw ingredients through the innovation of our Sydney distillery. Partnering with Chris allows us to take that Australian craft to the global stage across our whisky range.”

The new core range of Archie Rose x Chris Hemsworth whiskies launching include:

STRAIGHT RYE MALT WHISKY (SRP - $49.99 USD)

First released in September 2019 as Archie Rose’s inaugural whisky, Straight Rye Malt is crafted from Australian-grown rye, locally malted to the distillery’s specifications by Voyager Craft Malt in New South Wales. Bottled at 46% ABV and matured in charred virgin American oak, it delivers rich notes of vanilla and caramel, balanced by the distinctive herbal character of Australian rye and warming spices of cinnamon, nutmeg and ginger.

The award-winning expression has twice been named World’s Best Rye Whisky.

SINGLE MALT AUSTRALIAN WHISKY (SRP - $59.99 USD)

Archie Rose Single Malt is made with six different Australian barley malts, bottled at 46% ABV. Each is processed separately through the distillery’s innovative individual malt stream system, allowing the production team to draw out the precise flavors and distinct character of each malt before bringing them together.

Matured in Australian fortified wine, European and American oak casks, the whisky delivers a complex profile led by slow-roasted pecans, tropical fruit, homemade toffee and sticky date pudding. It has been named Australia’s Best Single Malt Whisky five times.

AUSTRALIAN ORIGINAL WHISKY (SRP - $39.99 USD)

Australian Original Whisky joins Archie Rose’s core range and is a marriage of the distillery’s Straight Rye Malt and Single Malt Whiskies. Bottled at 40% ABV, this approachable all-malt whisky combines Australian-grown rye and barley malt, matured in European and American oak.

Lighter in profile, it delivers notes of vanilla and caramel, complemented by tropical fruit, citrus and the distinctive biscuity character of rye malt. Versatile and full of character, Australian Original Whisky can be enjoyed neat, over ice or in cocktails.

The global campaign film starring Chris and Luke Hemsworth will premiere on October 20 and will be available to view via Chris Hemsworth’s YouTube channel and the Archie Rose website.

Photo Credit: Archie Rose

About Archie Rose

Founded in 2014, Archie Rose Distilling Co. is Australia’s leading independent distillery, standing as the country's largest whisky producer and #1 independent gin producer. Archie Rose operates its distillery in Botany, Sydney—with a public-facing Bar & Cellar Door in Rosebery—producing all of its products on-site.

Privately owned by Will Edwards and his family, the distillery welcomed Chris Hemsworth as a co-owner in 2026. Archie Rose remains dedicated to crafting world-class whiskies and gins Down Under using authentic local ingredients—grown under boundless blue skies in red ochre earth, where the land does the talking.

Since its inception, Archie Rose has received more than 450 global awards, including World's Best Rye Whisky (twice), Australia's Best Single Malt Whisky (five times) and World's Best Gin.

In 2026, Archie Rose achieved B Corp Certification, recognising its commitment to meeting high standards of social and environmental performance, transparency and accountability.

Archie Rose champions consuming mindfully, responsibly, and in good company.

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