Laird Activates M&A-Driven Platform Strategy With Nexus Backing
Backed by a new investment partner, Laird Superfood has big plans for expansion. The Colorado-based brand is working with Nexus Capital to build a superfood platform.
Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the beverage industry. Explore what the financial future looks like for beverage entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
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Featured Investment Content
GoodBelly, Cheribundi Parent NextFoods Closes $10M Funding Round
NextFoods Inc., the parent company of better-for-you beverage brands Cheribundi and GoodBelly, has raised $10 million in a funding round led by investment firm ECP Growth. ECP (Emil Capital Partners) has long been the largest investor in NextFoods and helped steer the 2023 merger with Cheribundi.
Ball Corp. Buys Majority Stake in Two European Canning Facilities
Beverage packaging manufacturer Ball Corporation will acquire an 80% majority stake in Benepack’s European can manufacturing businesses, including two production facilities in Belgium and Hungary.
Additional Content
NBA Stars Get Involved in Expanding THC Space
Viola, the premium cannabis brand founded by former power forward Al Harrington, has partnered with former shooting guard Allen Iverson and plant-based wellness brand Horticulture to create IVERSON, a craft THC-infused soda.
One Year In, KEY Energy Tweaks ‘A Thousand Little Things’ As It Grows
In the year since launching, Key Energy has evolved its marketing approach, flavor, packaging and fundraising strategies as it grows.
Strategic Investment in CPG: Northhall’s Q3 2025 Report
As early-stage deal flow moderates and mid-sized rounds gain share, the quarter signals a market that is stabilizing at a more sustainable pace - one defined by disciplined capital allocation, selective growth, and investor confidence in category leaders.
Starboard Value Takes Stake in KDP Following Peet’s Merger Backlash
Activist investor Starboard Value has taken a sizable share in the soft drink giant, building its stake in the weeks since the $18 billion acquisition of the global coffee conglomerate was announced on August 25.
Kylie Jenner’s Sprinter Brand Raises $4M
Kylie Jenner's vodka soda RTD brand Sprinter has secured over $4 million in new investment as part of a $12 million round, according to an SEC Form D filed on Friday.
Lifeway, Danone Enter Cooperation Agreement, Lifeway to Overhaul Board
After halting acquisition talks last month, kefir maker Lifeway Foods and Danone North America are back in good standing after entering a cooperation agreement, which will include an “orderly refreshment” of Lifeway’s board of directors.
SPINS Expands With Marketing, AI Capabilities
SPINS today announced the debut of two new platforms for both CPG brands and retailers that will expand the market researcher’s capabilities into digital marketing and AI enablement.
Inside Springdale Ventures’ Playbook: How The Firm Backs CPG Disruptors
Springdale senior associate Mollye Santulli shared her insight on the current state of investing, what brands should focus on when fundraising and how to prepare for a pitch.
Real Estate Developer Enters CPG With $50M Venture Fund
Real estate developer Beckett Industries is launching a $50 million venture capital fund that will target early-stage food and beverage businesses.
Waku Tea Raising $1.5M Seed, As Brand Hits Retail ‘Inflection Point’
Prebiotic drink brand Waku Tea is closing a $1.5 million seed round by the end of the year, backed by the venture arm of Beckett Industries.
Tito’s Handmade Vodka to Acquire Majority Stake in LALO Tequila
Tito’s Handmade Vodka has struck a deal to acquire a majority stake in LALO Tequila, a fast-growing tequila brand often dubbed the “Tito’s of tequila.”
Ketone-IQ Adds ‘Opportunistic’ Investment, New Retail Partners
Energy shot brand Ketone-IQ recently secured an undisclosed “seven-figure" investment as it makes a deeper push in retail.
Slate Milk Closes $23M Round Led By Yasso Founders’ Fund
High-protein chocolate milk and canned coffee brand Slate has closed a $23 million Series B round led by Foundership Ventures, bringing the brand’s total investment to $50 million.
Jeff Rubenstein Moves To Food As Khloud CEO
Khloud named former Poppi president and chief growth officer Jeff Rubenstein as its CEO, just five months after launch and amid a slate of distribution gains.