NÜTRL Founders Back Los Sundays Expansion
The founders who built NÜTRL into Canada's top vodka soda are putting that playbook to use again, this time with tequila.
Investment
Dive into the latest stories, interviews, and discussions relating to investment, funding, and mergers and acquisitions throughout the beverage industry. Explore what the financial future looks like for beverage entrepreneurs in terms of capital availability, deal terms, lending, and the strategic marketplace in order to help shape your planning strategy for the short and medium term.
Submit Investment News
If you’ve recently raised a round of funding or have news related to beverage investment, submit your news to your team.
Watch Community Call
For timely investment insights, watch the Community Call video series.
Featured Investment Content
BRĒZ Battles for Balance Amidst Swirling Regulatory, Financial Crosswinds
BRĒZ is trying to reposition itself for long-term growth and adjust its strategy to shifting regulatory demands after a challenging 2025.
DryWater Finds Everyday Hydration Niche, Expands To 41K Doors
DryWater is expecting to hit 41,000 doors by the end of 2026 as it targets a growing demand for clean-label, daily hydration powders.
Additional Content
Kevin Hart Supplement Brand Adds Strategic Investment
Kevin Hart’s protein shake and supplement brand VitaHustle has received an undisclosed equity investment from private equity firm Axum Capital Partners.
Sazerac Acquires Equity Stake In SIPMARGS
Sazerac has added another ready-to-drink (RTD) cocktail to its growing portfolio.
Suja Life IPO Raises $187M; ‘We Are Just Getting Started,’ Says CEO
Once underwriting discounts and commissions are deducted, net proceeds are expected to be around $173.6 million, according to a press release.
CPG Funding Trends: Capital Gets More Targeted – FABID by Northhall Q1 2026 Report
The Q1 2026 funding report from Northhall paints a picture of a funding environment that is cooling, but not collapsing. Total investment in food, beverage, and CPG brands reached approximately $340M, marking a 13% decline quarter-over-quarter as deal volume also pulled back.
Phony Negroni Maker St. Agrestis Acquired by The Wine Group
Launched in 2022, Phony Negroni – which includes mezcal and espresso-inspired varieties - is the top selling ready-to-serve 200mL bottled beverage in the non-alcoholic spirits segment, according to Mintel data cited in a press release.
Sazerac Invests in Kendall Jenner’s 818 Tequila for Nationwide Sales and Distribution Partnership
Spirits giant Sazerac announced today a “strategic partnership” with 818 Tequila, the brand founded by model and reality TV star Kendall Jenner.
Neutonic Lands $6M Raise Ahead of National Grocery Launch
Productivity drink startup Neutonic has secured $6 million in new funding as it seeks to accelerate its US retail presence with a move into national grocery stores slated for this summer.
Wet Hydration Lands NBA Star Paul George, Raises $10M
NBA star Paul George has invested in Wet Hydration’s new $10 million funding round as the brand targets new retail channel growth.
Nestlé Is Selling Blue Bottle Coffee To Luckin Owner Centurium Capital
Nestlé has confirmed the sale of specialty roaster and retailer Blue Bottle Coffee to Centurium Capital, the majority stakeholder of China’s largest coffee chain, Luckin Coffee.
Leisure Hydration Closes Oversubscribed Series A, Ramps Up Distribution
Leisure Hydration has closed an oversubscribed Series A round led by existing partner Midnight Venture Partners. Financial terms of the transaction were not disclosed.
Brothers International Food Holdings Dips Back into Private Equity To Continue Consolidation Strategy
Fruit ingredient supplier Brothers International Food Holdings is set to open a new chapter as the Rochester, NY-based company has sold a controlling stake to private investment firm SK Capital Partners.
Laird Acquires Terrasoul Superfoods, Expanding Ingredients Platform
Laird Superfood has acquired vertically integrated wellness product platform Terrasoul Superfoods for $48 million, continuing its strategy to grow through M&A.
Taste Tomorrow Backs Lumen Clear Protein Drinks
Having backed one of the category’s earliest entrants, Taste Tomorrow ventures is going deeper into the emerging clear protein space.
Run The Jewels Lands $2M For RTD Expansion
Hip-Hop duo Run The Jewel’s ready-to-drink (RTD) cocktail, Juice Runners, has landed $2 million in seed money.