Expo West 2025: MAHA, DEI and Chicken Schmaltz

BevNET editor-in-chief Jeff Klineman and Nosh managing editor Monica Watrous share insights from the second day of Natural Products Expo West 2025 in Anaheim, Calif. Highlights include the industry's continued embrace diversity, equity and inclusion efforts for entrepreneurs, representation of the Make America Healthy Again movement, and a shift away from seed oils sparking demand for alternative fats including beef tallow and chicken schmaltz.

Transcript

Monica Watrous [00:07] Welcome back to another day at Natural Products Expo West, or as I feel like I should call it Natural protein Expo West. I'm Monica with Nash. This is Jeff Kleinman, editor in chief of Bevnet, and we are back to tell you more about what we've seen at the show.

Speaker 2 [00:22] Yeah, Monica, tell us a little bit about some of the products and, uh, ideas that you're seeing in the commercial space on the floor.

Monica Watrous [00:30] Sure, so I've seen a lot of innovation. With different kinds of grains, uh, kernza is popping up in cookie mix and egg noodles, different…

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