SFFS17: A Snackable Opportunity for Drinkable Soups, Yogurts

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As consumers continue to seek convenience, nutrition, and satiation from their beverages, drinkable soup and yogurt brands are seeing opportunity in marketing their products as meal replacement drinks or in-between meal snacks. At the 2017 Summer Fancy Food Show, upstart and established brands in both categories made plays for a growing number of consumers that are looking for a healthy grab-and-go drink that will fill them up or tide them over until the next meal.