News

Monster Hydro Super Sport Re-signs Tiger Woods

Monster Hydro Super Sport – Monster Energy’s latest performance hybrid drink that quenches thirst and offers superior hydration – has re-signed PGA legend and Hydro Super Sport athlete Tiger Woods.…

Koia Innovation Wave Continues with Fruit Smoothie Launch

With its third line launch of the year -- a set of low-sugar fruit smoothies which are rolling out at retail now -- plant-based beverage maker Koia is seeking to grow its presence in the cold case. The Koia Smoothie line is available in four flavors: Magic Mango, Rise & Shine, Straw-nana Dream and Tropical Passion.

Category Close-Up: Plant-Based Milks and Creamers – Expert Analysis

In this episode of Category Close-Up, we’ll be exploring the plant-based milk and creamer category from a variety of perspectives, starting today with our Expert Analysis panel discussion. Over the course of an hour, we’ll hear how this rapidly evolving space is presenting both opportunities and challenges to distributors, retailers and brands, as well as how the overall market dynamics and trends are shaping the outlook for industry analysts and investment bankers.

Taste Radio Ep. 232: How Sarah Frey Won Over Walmart On The Way To Over $1 Billion In Sales

Sarah Frey, founder & CEO of Frey Farms, spoke about how she engineered her company’s remarkable turnaround despite having no formal business training, how she identified and utilized advantages her company had over larger competitors and how she navigated Walmart’s corporate culture. She also discussed how consumers’ relationship with food has evolved during the Covid era and what she’s learned about building a beverage brand.

Japanese Tea Brand Juroku Cha Launches in U.S.

Torrance, Calif. — Asahi Soft Drink Ltd, a subsidiary of Asahi Group Holdings which is a global alcoholic, beverage and food business group, is thrilled to announce the U.S. availability…

After Raising $85M, NotCo launches Milk Alternative Before Turning to Food

NotMilk will debut in Whole and 2% Reduced Fat varieties, which will retail for $4.99 for a 64 oz. carton. Like NotCo’s other products, the milk was developed by matching the animal proteins found in traditional milk to their “ideal replacement” among “thousands” of plant-based ingredients.