This week we raise a glass to a pair of beer-flavored innovations from C4 and olive oil maker Graza, plus highlight oHHo's move into energy, MET-Rx's shift into (more) protein, and Califia's coconut creamers.
Hydrogen sparkling water brand oHy is expanding its retail footprint with a nationwide debut at Target, bringing the emerging beverage format to 800 locations across the U.S.
Every year, BevNET CPG Media recognizes the brands, people and products that stood out across beverage, packaged food, beer and spirits. That might be a brand that redefined its category, a leader whose work moved the industry forward, or a marketing campaign that built real momentum.
This week, the podcast takes the temperature of the shot category, celebrity chefs impact on meal kits and C4's beer-flavored energy drink.
The three flavors deliver familiar, crowd-pleasing lemonade and iced tea profiles, with enough sweetness to feel indulgent without reaching the intensity of many mainstream alternatives.
Stiller’s Soda is leaning further into its New York roots through a new partnership with Katz’s Delicatessen, bringing the better-for-you soda brand to the beloved Lower East Side restaurant.
Scaling a CPG brand isn’t just about finding more ways to grow – it’s about knowing which opportunities are worth pursuing. YC Cheng, the CEO of better-for-you baked goods and pasta brand Hero Bread, shares hard-earned lessons on scaling in CPG, including the hidden costs of expansion and how founders can make smarter decisions about where to place their next bet.
The flavor profile is exactly what we'd expect from a well-executed flavored sparkling water: clean, crisp, and lightly flavored without overwhelming the palate.
The most overlooked aisle in the grocery store may be ripe for reinvention. Riff is betting on it. We dig into the new shelf-stable meal kit brand launched by Sir Kensington’s co-founder Mark Ramadan and Eleven Madison Park chef Daniel Humm. We also discuss Battle Bars’ attempt to broaden its appeal in the protein bar category and what investor network The Angel Group wants to see from emerging CPG brands.
This week's new product gallery finds music icons Pharrell and Pusha T back on the 'grind,' FINNSUL finds inspiration on TikTok for its latest collaboration, plus new releases from La Colombe, Huxley, Halfday and more.
This week, the podcast covers Beyond’s expansion into new protein formats, a whey supply shortage, Battle Bars’ rebrand, and a legal dispute between Big Food and Big Sugar.
The combination of zero calories, zero sugar, and 15 milligrams of Zembrin gives it a differentiated position between conventional diet soda and functional relaxation beverages.
Once Upon a Coconut is making a bigger play for the mainstream grocery shopper, securing nationwide placement across the Albertsons Companies network as it continues expanding its retail footprint.
Katie’s, a chef-driven Italian CPG brand, has gone from $2 million in revenue to over $24 million in just three years and founder Katie Lee is still running the business like a restaurateur. She shares how she built a national brand with chainwide distribution at Target and Sprouts while staying fiercely committed to the food, culinary standards and restaurant experience that set Katie’s apart.
