Review: O’kra Sparkling Okra Water Offers Truly Different Take on Hydration
Think you know okra? You'd be surprised, as this low-calorie, wellness-oriented offering is more approachable and refreshing than expected.
BevNET.com Staff
Posts by BevNET.com Staff
Marketing: Sophie Cunningham Signs With Once Upon A Coconut; Liquid Death, Jason Kelce Fight AI Data Centers
The coconut water brand has landed one of the WNBA's biggest names, reflecting the company's commitment to "celebrating individuals who have the courage to be themselves."
Taste Radio: A Front-Row Seat To One Of CPG’s Hottest Cities
Chicago’s CPG scene is thriving, and we got a taste of it firsthand. Fresh off our latest Taste Radio meetup, we spotlight the city’s vibrant brand community and sample a fascinating lineup of products discovered at the highly touted, unceremoniously shuttered and ultimately resurrected Foxtrot Market.
Review: Calaveras is Giving ‘Energy With Soul’
Calaveras showcases an impressive functional stack, but the brand's thoughtful approach to full-sugar and zero-sugar flavors is its real secret weapon.
Bryce McDonald Returns to BevNET CPG Media as VP of Sales
BevNET CPG Media announced today that Bryce McDonald has returned as vice president of sales. He will lead the sales organization and work with partners to develop programs across the company's media, events, insights and professional resources.
Taste Radio: Do Consumers Give An F About Functionality?
Functionality is everywhere – but are consumers buying the benefit or seeing right through it? This week, we dig into the rise of protein- and fiber-enhanced snacks from Khloud, Doritos and Smartfood, the growing buzz around colostrum, and a troubling new study on avocado oil authenticity. Plus, we explore the enduring appeal of pickle flavor and Grillo’s winning collaboration strategy.
New Beverages: Poppi Sour Apple, MALK, Milonga, 5-Hour Energy
Poppi gets sour, 5-Hour gets spooky, Bulletproof gets moody and MALK gets 'whole.'
CPG Week Podcast: Defining Ultraprocessed, Celsius Cools Off, Reinventing 7UP
This week on the podcast, Nosh managing editor Monica Watrous and senior reporter Lukas Southard break down the federal government’s first proposed definition of ultraprocessed foods and a rocky quarter for Celsius. The hosts also dig into Khloé Kardashian’s latest Khloud innovation and Keurig Dr Pepper’s lime-forward reformulation of 7UP.
Review: Coco Love Has A Lot to Like, But Is It Love?
While taste is on-point, Coco Love Coconut Water's branding and messaging feels slightly underdeveloped in a highly competitive category.
Spirits Distribution: Original Southside Hits Major Retailers; SGWS Adds To Its Book
This month's distribution moves are headlined by ready-to-drink (RTD) gin cocktail The Original Southside landing in major retailers, a wave of Southern Glazer's (SGWS) additions spanning vodka, rum, and scotch, and distributors scooping up new territory in the wake of Republic National Distributing Company's (RNDC) collapse.
Taste Radio: A Whisper Away From A Billion: Ken Sadowsky On What’s Next
What makes a brand worth betting on? Ken Sadowsky, affectionately known as “The Beverage Whisperer,” returns to Taste Radio with a sharp look at where the biggest opportunities — and potential pitfalls — are emerging across the beverage category.
Review: We’re Feeling This MateVibe
MateVibe offers an approachable take on the category that leans heavily into a classic iced tea base accented by flavor-specific additions.
Taste Radio: What Are The Most Fundable Concepts In Food & Beverage?
Even in a tough fundraising market, investors are still writing checks. The question is: to whom? This week, we break down the latest CPG investment data and examine why protein-packed, dye-free, and ingredient-conscious startups continue to stand out with investors.
New Beverages: Waterloo Refreshes, Liquid Death x Feastables, More Protein
This week, Waterloo unveils its new look, Jolene expands its oat milk latte line and BellRing brings new protein options to two of its brands.