Beverage tech company Lavit, which produces “Cooler Water Cooler” machines marketed for use in offices, announced Monday that it has partnered with cold pressed juicery Juice Press to produce a line of branded, infused water capsules set to hit the market by the end of the year.

The definition of “kombucha” may once again see its day in court, this time via a class action lawsuit filed against PepsiCo-owned probiotic beverage brand KeVita earlier this month, which alleges its Master Brew Kombucha products deceive consumers because they are pasteurized.

Glanbia Performance Nutrition, a subsidiary of Ireland-based ingredient supplier Glanbia, PLC, is seeking to energize its CPG business with several new lines of ready-to-drink performance beverages and protein snacks, set to launch under a variety of brand names in the coming months.

Even in an era of craft beverages and high demand for natural products, convenience stores remain a stalwart channel for grab-and-go simplicity. And while sugary sodas and 99-cent iced teas still dominate c-store coolers, premium brands are beginning to make inroads. With the presence of several such companies at NACS 2017, brands that made their name in the natural channel now have the corner shop in their targets.

Since founding Argo Tea in Chicago in 2003, Avakian has seen his business model for natural, premium-priced beverages go from niche to mainstream. Having entered the beverage space promising a drink with a “transparent” supply chain, Avakian hedged his bets that American consumers would eventually recognize better-for-you was in fact better.

Cold pressed juicery Juice Press is seeking to expand its grab-and-go business to travelers from around the world via a partnership with airport retailer OTG that will put some of the company’s ready-to-drink and energy bar products in three major New York City area airports.

The branded line of sparkling, erythritol-sweetened “vitamin drinks” in 12 oz. cans will launch with in-store displays and social media backing from Star Wars trademark holder The Walt Disney Company, following a successful debut in Europe last year.

Speaking at CSP Magazine’s Cold Vault Forum in Chicago last month, Wells Fargo Securities analyst Bonnie Herzog presented the latest news on shifting consumer trends and offered predictions which suggest hope is on the horizon for retailers looking towards upcoming innovations to reinvigorate declining sales.

Pinning the decline on poor weather conditions across North America leading to fewer C-store sales, CEO Indra Nooyi sought to reassure investors “that the issues are temporary” and action has been taken to improve sales in the new quarter.

In April, Harvest Soul moved into a 30,000 sq. ft. cold production facility, giving it added capacity that has enabled the company to grow more rapidly, Kevin Quirk said. The facility is also an USDA organic certified co-packer, and Harvest Soul is currently working with 10 clients.

For decades Hudson News Distributors has been one of the leaders in the magazine and book direct store distribution network, servicing more than 15,000 retail stores in the Northeast U.S. But this year, the company has decided to “wet” its palate, adding a CPG beverage leg that counts LaCroix, Nestle Waters, and now Hint in its growing portfolio.