Young Americans Trade Drinking At Home For Socializing, Fitness
Younger Americans aren't just drinking less – they're funneling their social spending into fitness rather than alcohol, according to a new report from the Bank of America Institute.
Ferron Salniker
Spirits Editor
Ferron Salniker is the Spirits Editor, guiding our coverage of the spirits and RTD cocktail space. She reports for BevNET.com and Brewbound.com on everything from new subcategories in established liquor types to the growth of the craft spirits business.
Posts by Ferron Salniker
The Unconventional Channels Where Adult Non-Alc Is Taking Off
From yoga studios to luxury fashion houses to corporate campuses, a diverse ecosystem of alternative channels has quietly emerged as a small but meaningful growth opportunity for adult non-alcoholic (ANA) drinks – and mostly through organic discovery.
Non-Alc Spirit Kava Haven Targets Mainstream Drinking Rituals
As functional drink brands look for a foothold in the booming alcohol alternatives space, one kava company is trying something new.
NIQ: Spirits, Wine Cocktails Buck C-Store Declines
The convenience channel is facing headwinds, but alcohol is bucking the trend – and spirits in particular are punching above their weight, according to a new report from market research firm NIQ.
Breakthru Beverage Cuts 500 Jobs Amid Industry Shakeup
Breakthru Beverage Group is restructuring its operations and cutting jobs following a strategic review by its executive leadership team, CEO Tom Bené announced in a message to employees on Tuesday.
Surfside Adds New Flavors, Golf ‘Aesthetic’
Surfside, the spirits-based iced tea category leader, is launching four new flavors as the brand continues its rise from a Northeast favorite to national ready-to-drink (RTD) powerhouse.
Bardstown Bourbon Hit With Whistleblower Discrimination Lawsuit
A former senior executive at Kentucky-based Bardstown Bourbon Company has filed a whistleblower lawsuit alleging discrimination, retaliation and broader workplace misconduct at the prominent whiskey producer.
Bad Bunny Effect? Spirits Surge at Total Wine During Super Bowl Weekend
The Seattle Seahawks may have won Super Bowl LX, but the real winner at Total Wine & More was Puerto Rico – or more specifically, Bad Bunny’s halftime performance that sent searches for Puerto Rican beverages skyrocketing.
Jack & Coke Doubles Down on Convenience with Larger Cans
Jack Daniel’s and Coca-Cola are expanding their ready-to-drink (RTD) line with the launch of 16 oz. single-serve cans for both Jack & Coke and Jack & Coke Zero, signaling how RTDs are searching for incremental growth through convenience retail.
RNDC Layoffs Continue Following Major Supplier Losses
After laying off more than 1,700 employees as it shuttered operations in California last year, Republic National Distributing Company (RNDC) is making further cuts across the country.
DISCUS: RTDs Hit $3.8B as Spirits Sales Decline -2.2% in 2025
Spirits sales in the U.S. declined for a second consecutive year but maintained a slight market share lead over beer, largely due to ready-to-drink (RTD) cocktails, the Distilled Spirits Council of the U.S. (DISCUS) reported Thursday in its annual economic briefing.
The Zero-Proof Playbook: The Future Of Non-Alc Hospitality, According to The Maze
The Maze, New York City’s first alcohol-free members club, opened this fall in Flatiron aiming to become a go-to destination for sober and sober-curious New Yorkers.
Uncle Nearest ‘Insolvent,’ Receiver Faces Barriers Selling Assets
The court-appointed receiver for Uncle Nearest Premium Whiskey says the embattled whiskey company is insolvent – and warned the company needs a sale or complete refinancing by mid-2026 to survive.
As Non-Alc Cocktails Enter Their Craft Era, Will Alt-Spirits Get Left Behind?
The best New York bars for non-alc cocktails don’t heavily rely on non-alc spirits, according to the Inaugural NYC’s Best Bars for NA 2025 Awards.