As founder and CEO of BevNET, John Craven is a widely-recognized authority on the beverage industry and he is frequently cited in mainstream media. His vision shapes the editorial, publishing, and positioning of all of BevNET's properties, including BevNET.com, NOSH.com, BevNET Magazine, Brewbound.com and their associated conferences. John is a graduate of Boston College with a BS in Marketing and Computer Science.
In this week’s new products roundup, Ocean Spray jumps on the powdered beverage train, good2grow grows its BIGGER juice line, and LEVIA takes inspiration from an iconic Massachusetts restaurant’s Scorpion Bowl cocktail.
We sat down with ROAR CEO Bill Lange at Natural Products Expo West 2024 for a discussion covering the brand’s retail strength, expanding distribution and new innovations across RTD and powder lines.
In this week’s NPG, Yerbaé introduces a new can size for its energy drinks to satisfy evolving consumer preferences, Brew Dr gets in the probiotic pop game, GT’s unveils its first fan-created kombucha flavor and G Fuel evokes nostalgia with an Atari 2600+ collection.
Natural Products Expo West 2023’s innovation extended deep into the juice, shots, lemonade and kids drink categories – sometimes combining several of those categories into one! In this gallery, we take a look at some of the new product launches debuting at the show.
De Soi, a mocktail brand co-founded by pop star Katy Perry, is partnering with metaverse social app company FlickPlay to give away beverages to consumers who collect NFTs while playing the tech company’s augmented reality game; Starbucks unveiled more about its plans to create a “digital third place” during its fiscal Q2 2022 earnings call this week.
The year 2020 was challenging in ways that few of us could possibly have anticipated. We have seen food and beverage industry members face a global pandemic that upended worker safety, the supply chain, retailing and distribution networks. The ongoing lockdowns have tested endurance and resources, but have pushed us all to find creative ways to survive and evolve.
In order to maintain our team and continue to produce valuable coverage, we are rolling out a subscription model for our content, starting in late April. One subscription fee of $375 will pay for a subscription for 12 months, and will entitle a subscriber to read both BevNET and NOSH.
In this video recap, BevNET founder and CEO John Craven and managing editor Martín Caballero discuss some of the notable trends and new products seen at this year’s Expo West, including the proliferation of CBD and hemp-infused drinks, why oat milk has emerged as the hottest category in the plant-based milk segment, and how leading kombucha brands are pushing the category closer to mainstream audiences and retail channels.
In an interview recorded at BevNET Live Summer 2018 in New York City, Vita Coco co-founder and CEO Mike Kirban discussed the brand's journey from a young startup to a leader in the coconut water category with the broader goal of being the "biggest better-for-you beverage company" in the world.
In this video, BevNET’s John Craven and Martin Caballero discuss how some of the major trends in kombucha as seen at Expo West 2018 -- including the introduction of smaller package sizes -- could impact kombucha’s presence across retail channels and highlight new line extensions aimed at addressing consumers’ shifting dietary needs and preferences.
In this video, BevNET’s John Craven and Martin Caballero discuss some of the new RTD cold brew products that debuted at Natural Products Expo West 2018 and explore how they fit into the larger macro trends that continue to shape the coffee category.
BevNET founder and CEO John Craven shares insights from his experiences at the 2018 Winter Fancy Food Show this week in San Francisco.
Nuun president and CEO Kevin Rutherford told BevNET Wednesday the strategic partnership comes in the midst of the company’s five-year plan for growth and at a time when it is seeking to scale.
As expected, Expo East 2017 was a key showcase for innovative and on-trend product launches in both nascent and established beverage categories. Sorting through the nearly 200 drink exhibitors at the event, BevNET's John Craven and Ray Latif offer their take on the most notable and impactful new products for the industry in the above video.
