Powerade Launches Enhanced Water As First Innovation In Five Years
Power Water is a new electrolyte water by Powerade, expanding its opportunity in the growing hydration category.
Lukas Southard
Senior Reporter, BevNET & NOSH
Lukas Southard is a Reporter covering the food and beverage industries across BevNET and NOSH.
Posts by Lukas Southard
UNFI: Q4 ‘Builds Momentum’ After Cyberattack Recovery
UNFI reported net loss was $118 million in FY2025, attributed to lost income and costs associated with its early-June cyber incident.
Squeezing All They Can: Juice Companies Search For Efficiency And Growth
Juice brands are offsetting category challenges with new marketing approaches, refreshed product designs or acquisitions to increase revenue.
Inside Springdale Ventures’ Playbook: How The Firm Backs CPG Disruptors
Springdale senior associate Mollye Santulli shared her insight on the current state of investing, what brands should focus on when fundraising and how to prepare for a pitch.
Real Estate Developer Enters CPG With $50M Venture Fund
Real estate developer Beckett Industries is launching a $50 million venture capital fund that will target early-stage food and beverage businesses.
Waku Tea Raising $1.5M Seed, As Brand Hits Retail ‘Inflection Point’
Prebiotic drink brand Waku Tea is closing a $1.5 million seed round by the end of the year, backed by the venture arm of Beckett Industries.
Former White Claw Exec Launches ‘Grown-Up’ Energy Drink
Mōcean is a new energy drink from former White Claw executive Tony Vieira that is targeting a young professional demographic.
Ketone-IQ Adds ‘Opportunistic’ Investment, New Retail Partners
Energy shot brand Ketone-IQ recently secured an undisclosed “seven-figure" investment as it makes a deeper push in retail.
Slate Milk Closes $23M Round Led By Yasso Founders’ Fund
High-protein chocolate milk and canned coffee brand Slate has closed a $23 million Series B round led by Foundership Ventures, bringing the brand’s total investment to $50 million.
C-Stores Still Slow in August; Traffic -2.5% Over Summer
Convenience store traffic was down 115 bps since July, part of a 2.5% decline for the rolling three-month period.
Texas Gov. Signs Executive Order to Create Legal Hemp Framework
Texas governor Greg Abbott has signed an executive order mandating age restrictions on the sale of hemp-derived THC products, roughly three months after he vetoed a bill that would have outlawed the intoxicant entirely in the Lone Star State.
Liquid Death Goes To Eleven With Spinal Tap Ad, Pro Sports Investors
Liquid Death has added a pro sports investment firm, 4th & 1 Ventures, as it launches a Spinal Tap partnered marketing campaign.
The Racers, Not the Race: How Brands Win With Run Clubs
Run clubs have increasingly become a prime opportunity to connect with consumers and gather valuable data to build deeper retail footprints.
TÖST Adds $1M, Expands DSD Network
TÖST added over $1 million in bridge round funding as the brand grows its DSD network and targets on-premise retail with its new RTD canned format.