Purity Enters CBD Market Via Kadenwood Partnership
Natural beverage brand Purity Organic is teaming with CBD supplier Kadenwood on a partnership to produce a range of CBD-infused food, beverage, personal care and pet products.
Martín Caballero
Managing Editor, BevNET
Martín writes news articles and feature stories covering the non-alcoholic beverage industry for BevNET. A graduate of Boston University, Martín's previous work has appeared in USA Today, The Boston Globe and The Boston Herald.
Posts by Martín Caballero
News Briefs: Vive Expands Functional Family; Protein2o, teaRIOT Go Plant-Based
In the next edition in a series of news briefs, we catch up with Vive Organic to discuss a pair of new additions to its line of functional cold-pressed juice shots, while also checking out new plant-based innovations from teaRIOT and Protein2o.
News Briefs: DRY Drops ‘Soda’ Title; RISE, illy Debut Cold Brew Innovations
In the first of a series of news briefs, we examine how DRY Soda is reintroducing itself as DRY Botanical Bubbly, positioned as a non-alcoholic alternative for “celebration occasions.” We also explore new cold brew innovations from illy and Rise Brewing Company (including tea).
BREAKING: New Hope Network Postpones Expo West 2020
New Hope Network announced this evening that Natural Products Expo West 2020, scheduled for March 4-8 in Anaheim, California, is officially postponed.
KDP Earnings Recap: Net Sales Climb 4.3% in Q4
Solid growth across multiple categories helped Keurig Dr Pepper grow net sales 4.3% during Q4 2019, as CEO Bob Gamgort noted during an earnings call yesterday that the company has “exceeded” its three-year post-merger financial targets.
Humm Announces Launch of Zero Sugar Kombucha Line
Humm Zero, the new sugar-free line from the Oregon-based kombucha brand, is set to launch in select markets and on Amazon in April. The product will be sold in 11 oz. single-serve cans ($2.99 SRP) and 4-packs ($9.99) in four flavors: Peach Tea, Blood Orange, Ginger Lemonade and Raspberry Lemonade.
Norman E. Snyder Named CEO At Reed’s Inc
Reed’s Inc. announced today that COO Norman E. Snyder, Jr. will succeed interim CEO John Bello in a permanent capacity effective March 1. Snyder will take on the role just months after joining Reed’s in September during a management shakeup that also saw the exit of CEO Val Stalowir.
Instant Evolution: Brands Brew Buzz Through Appeal to Culture, Sustainability
A new generation of innovative start-ups are attempting to change the category’s trajectory with versatile, premium products that appeal to young consumers who grew up alongside the third-wave coffee movement.
Hemp Horizons: Socati’s Private Label Targets Minor Cannabinoids
Beyond THC and CBD, some studies suggest that other cannabinoids -- such as CBG (cannabigerol) and CBN (cannabinol) -- offers a range of other functional benefits, including antibacterial and antispasmodic effects.
New England Patriots Receiver Julian Edelman Invests in Perfect Hydration
Edelman, a three-time Super Bowl champion, initially partnered with Perfect Hydration as a brand ambassador in June. Speaking with BevNET in January, the wide receiver said he has “always been an advocate of alkaline water,” which he credited with helping him recover quicker from workouts and games.
Instagram Star Dan Bilzerian’s Ignite Beverages Set to Enter Non-Alc This Spring
Ignite Beverages, led by "King of Instagram" Dan Bilzerian, will debut its first non-alcoholic products this spring: an alkaline water, labeled as “Water Powered by IGNITE,” and a nootropic-infused performance energy drink called ZRO by IGNITE.
Dirty Lemon Makes Mass Retail Push With Walmart Launch
Functional beverage brand Dirty Lemon today announced it will be making the jump from direct-to-consumer sales to mass retail this spring through a national retail partnership with Walmart. The launch will bring three of the brand’s most popular SKUs — +Charcoal +Collagen, +Ginseng, each in 16 oz. bottles — to 500 store locations nationwide.
Coffee, California Are Keys to Minor Figures U.S. Oat Milk Debut
As Minor Figures quietly rolls out to U.S. coffee shops and independent retailers, the four-year-old brand is hoping its coffee credentials and playful personality will help it to disrupt an increasingly crowded marketplace.
Sparkling ACV Drink Vina Set For Relaunch
Here Studio, the Los Angeles-based branding and design agency founded by former Juice Served Here CEO Alex Matthews, is set to relaunch sparkling apple cider vinegar brand Vina this month, the first product incubated in-house by the agency.