Ray Latif

Ray Latif

Producer, Taste Radio; Contributing Editor, BevNET

Ray Latif is the lead host, producer, and content editor of Taste Radio, BevNET’s flagship podcast and the go-to show for food and beverage industry insights. With 14 years of experience in the industry, Ray is a seasoned journalist known for his sharp interviews and in-depth coverage of trends, innovation, and news. He began his career at BevNET as an assistant editor, later advancing to managing editor of both the website and magazine. Since 2016, he’s been the driving force behind Taste Radio, overseeing everything from content strategy to production. Ray’s conversational style and meticulous research have earned him widespread praise from both guests and listeners. He has had the privilege of interviewing a diverse range of high-profile figures, including Patrick Mahomes, Jennifer Garner, Dan Aykroyd, Kobe Bryant, Padma Lakshmi, and Brad Paisley. His ability to connect with entrepreneurs, celebrities, and industry leaders has made Taste Radio a must-listen for anyone interested in the evolving world of food and beverage.

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Posts by Ray Latif

GT’s Kombucha Acquires, Rebrands Tula’s CocoKefir

GT’s Kombucha, has acquired Tula’s CocoKefir, the maker of coconut-based kefirs and yogurts that are fermented with vegan probiotic cultures. The transaction took place earlier this year, according to GT's founder GT Dave, who told BevNET that he has long had a fondness for Tula’s products.

BevNET Podcast Ep. 39: What Happens at BevNET Live…

It took us a couple of weeks to recover from the biggest BevNET Live conference yet, but in this edition of the podcast, we reflect on the three-day event, which was held from Dec. 4-6 in Santa Monica, Calif.

Bulletproof Relaunches FATwater

Nearly a year after Bulletproof’s FATwater line was recalled from the market, the enhanced waters are back with a new formulation and package.

BevNET Podcast Ep. 38: Mouthwatering Innovation? FoodMinds Says It’s In the Can.

In this edition of the BevNET Podcast, we're joined by Grant Prentice, the vice president of strategic insights for FoodMinds, a food nutrition communications and consulting firm, who talked about recent research on how packaging can impact beverage drinkers’ experiences and reinforce or complement beverage brand equities.

Nielsen Data: CSD Sales Remain Weak, Sparkling Water Continues to Surge

Dollar sales of carbonated soft drinks (CSD) decelerated, while sparkling water continues to impress, according to a new Wells Fargo Securities report detailing Nielsen xAOC (expanded all outlets combined) year-over-year beverage sales data for the four-week period ending on Nov. 5.

Dr Pepper Snapple Group to Acquire Bai for $1.7 Billion

In an investor call held this morning, DPS president and CEO Larry Young said that the company is “excited to see this team continue the breakthrough and disruptive innovation providing consumers with great-tasting and low-calorie beverages” and hailed the acquisition of Bai as one that “makes a tremendous amount of sense for us.”