ATLANTA, Feb. 6 – Cherry Coke has joined forces with the design team from Rocawear, the trend-setting apparel brand founded by hip-hop icon Shawn “Jay-Z” Carter, to create an eye-catching new appearance for the brand. On February 7, along with his Rocawear designers, Shawn “Jay-Z” Carter will be on hand to unveil the redesigned Cherry […]
ATLANTA, Feb. 5 – Beginning this week, Enviga, the sparkling green tea proven to burn calories, will start appearing on store shelves across the U.S. The national rollout follows a successful launch in New York City, New Jersey and Philadelphia in November 2006. A delicious green tea beverage, Enviga was conceived by Beverage Partners Worldwide […]
ATLANTA, Nov. 30 – Coca-Cola North America (CCNA) and Caribou Coffee plan to launch a new line of premium ready-to-drink iced coffees in the U.S. next summer — the sixth new product initiative announced by CCNA in the fast-growing coffee, tea and indulgent beverage segments this year. Caribou Coffee is the second-largest specialty coffee company […]
@@img1Atlanta, GA – November 9, 2006 – Coca-Cola North America today announced that it is unleashing the power of Mexican luchador (wrestler) and movie legend, the Blue Demon, in the latest version of its popular energy drink, Full Throttle. Full Throttle Blue Demon is a great, crisp beverage alternative for guys, ages 20 to 30. […]
ATLANTA – October 11, 2006 – The drink proven to burn calories – Enviga – hits the U.S. market in the Northeast in November and will roll out nationally in January 2007. A delicious sparkling green tea containing green tea extracts, calcium, and caffeine, Enviga was conceived by Beverage Partners Worldwide (BPW) – a joint […]
ATLANTA, July 20 /PRNewswire-FirstCall/ — The Board of Directors of The Coca-Cola Company today authorized a new share repurchase program of up to 300 million shares of the Company’s common stock — representing nearly 13 percent of total outstanding shares. The program will take effect October 31, upon the conclusion of the Company’s current plan. […]
@@img1ATLANTA, June 2006 – NESTEA announced a complete makeover of its ready-to-drink (RTD) iced tea product line with four new products, including improved flavors, the introduction of green teas and the return of the classic NESTEA brand. The simple pleasure that tea drinkers have enjoyed with NESTEA for more than 50 years gets a flavorful […]
ATLANTA, May 18 – Beginning this summer, Sprite(R), the number one lemon-lime soft drink, is back in a bold, breakthrough way. Focusing on the brand’s refreshing “Lymon(TM)” taste, in the U.S. Sprite will hit the streets in full force with an array of programs that includes a new advertising campaign and the first packaging update […]
@@img1ATLANTA, April 18 – Coca-Cola North America and Godiva Chocolatier announce the launch of a new line of premium blended indulgent beverages called Godiva Belgian Blends. The new Godiva Belgian Blends beverages provide a revitalizing experience “more decadent than just plain coffee.” Godiva Belgian Blends will roll out with three flavors – Dark Chocolate Mocha, […]
ATLANTA, – As part of a continuous stream of innovation by Coca-Cola North America this year, CCNA is expanding its broad beverage portfolio with four new products for kids and adults – Minute Maid LightT Cherry Limeade, Minute Maid® Just 10T, BACARDI® Mixers Mojito and a new 10-fl.oz. PET plastic bottle for Minute Maid® Juices […]
@@img1ATLANTA, March 15, 2006 – Coca-Cola North America today announced the introduction of its innovative carbonated fusion beverage, Coca-Cola Blak, to the United States on April 3rd. Coca-Cola Blak is a sophisticated, premium blend of Coca-Cola, natural flavors and coffee essence. The effervescence and rich flavor of Coca-Cola Blak provide the perfect pick-me-up for people […]
@@adlinks -Across All Coca-Cola Trademark Brands -Four Billion Unique Redemption Codes, $50 Million Rewards Pool -Spanish-Language Version Of My Coke Rewards Marks The First Fully Bilingual, Internet-based Initiative For The Coca-Cola Brand -Program Kicks Off With Special Rewards Tied To NCAA® March Madness And The Academy Awards® Atlanta, February 28, 2006 – Coca-Cola North America […]
@@img1ATLANTA, Feb. 17, 2006 – VAULT, the unique hybrid energy soda from Coca-Cola North America, will hit retail stores nationwide beginning this week with “The Taste. The Quench. The Kick.T” to appeal to young adults looking for a better combination of refreshment and energy boost. The national launch of VAULT follows on the heels of […]
ATLANTA, Jan 2006 – The Coca-Cola Company named Muhtar Kent to the newly-created position of president, Coca-Cola International, effective February 1. In this capacity, Mr. Kent will be responsible for all operations outside of North America, and all group presidents outside of North America — Alex Cummings (Africa), Patrick Siewert (East, South Asia and Pacific […]
