Hansen's Functional Energy Drinks

by Hansen Beverage Company

Hansen’s Gets Refreshed; Unveils a New Look After 10 Years

NEW YORK, May 25 /PRNewswire/ — Hansen's Beverage Company has unveiled new packaging, its first major packaging change in 10 years. Hansen's new can has more vibrant colors and changes the orientation of "Hansen's" from diagonal to horizontal, giving it a more symmetrical and no frills look. "We wanted the new packaging to be naturally […]

Hansen’s Introduces Original Cola

NEW YORK, May 14 /PRNewswire/ — Hansen's Beverage Company announced the introduction of its newest flavor, Original Cola and Diet Original Cola. Hansen's Natural and Diet sodas are better-for-you affordable premium sodas with no caffeine, no preservatives and no artificial flavors or colors, just 100% great taste. All Hansen's Natural & Diet sodas are gluten […]

The Flow: Stevia in Europe may nudge U.S.; Maine Root visits

ON TOP EU opinion could nudge stevia in the U.S. – An opinion published Wednesday by the European Food Safety Agency could have a ripple effect on U.S. food and beverage products, stevia production insiders report. Link Video: Visit with Matt Seiler of Maine Root – Organic soda entrepreneur Matt Seiler stopped by the BevNET.com […]

Monster Energy DUB Edition Introduced in Ball’s Jumbo Cap Can

BROOMFIELD, Colo., Nov. 30 /PRNewswire-FirstCall/ — Monster Energy has partnered with DUB Publishing and co-founder Myles Kovacs to develop the latest Monster Energy product, Monster Energy DUB Edition, and has launched the new beverage in the first 32-oz., resealable Jumbo Cap Can from Ball Corporation (NYSE: BLL). The Monster Energy DUB Edition can includes logos […]

Hansen’s Introduces Blue Sky Free: The First Zero-Calorie Soda On Market Sweetened With Truvia Natural Stevia-Extract Sweetener

NEW YORK, Oct. 15 /PRNewswire/ — Hansen Beverage Company launches their first set of 100% all-natural, guilt free soda, Blue Sky Free. Responding to the popular demand of the natural minded consumer, Blue Sky Free is offered in 5 different all-natural flavors that are great tasting, calorie and caffeine free, do not contain artificial ingredients, […]

Hansen’s Launches Natural Lo-Cal Juice

NEW YORK, Sept. 17 /PRNewswire/ — Hansen’s Natural releases four all-natural, refreshingly delicious juice cocktails that are ideal for health-conscious consumers. Free of artificial flavors and colors, as well as preservatives and sweeteners, Hansen’s Natural Lo-Cal Juices are the perfect solution to a healthy lifestyle providing an all-natural, lo-cal juice in four dynamic and nutritious […]

CKE Restaurants Now Fueled by Monster Energy

CARPINTERIA, Calif.–(BUSINESS WIRE)–Young, hungry guys have yet another reason to head to Carl’s Jr.® and Hardee’s® – both brands will sell Monster Energy® drinks. CKE Restaurants, Inc. (NYSE:CKR), parent company of Carl’s Jr. and Hardee’s, has partnered with Monster Beverage Company, a division of Hansen Natural Corporation (NASDAQ:HANS), to offer the uber-popular Monster Energy drinks […]

Hansen and Coke Announce Distribution Deal

Long-Term Agreements Expand Monster Energy Distribution in  Key Territories; Anheuser-Busch Agreements to Continue CORONA, Calif., Oct. 6, 2008 (GLOBE NEWSWIRE) — Hansen Natural Corporation (“Hansen”) (Nasdaq:HANS), The Coca-Cola Company (“TCCC”) (NYSE:KO) and Coca-Cola Enterprises, Inc. (“CCE”) (NYSE:CCE) today announced that they have completed agreements for distribution of the category-leading Monster Energy(r) drinks line in six […]

Children’s Health Comes First With Launch of New Organic Junior Water From Hansen’s Natural

CORONA, CA–(Marketwire – April 28, 2008) – For parents looking to add more water to their toddlers’ and preschoolers’ diet, Hansen’s Natural, a leading marketer of natural and alternative beverages, launched the new Organic Junior Water beverage. Flavored with just a splash of juice, Hansen’s Organic Junior Water keeps kids happy with taste and parents […]

Hansen Natural Reports Record Second Quarter Sales and Profits

CORONA, Calif.–(BUSINESS WIRE)–Hansen Natural Corporation today reported record financial results, including sharp increases in sales and profits, for the three and six months ended June 30, 2007. Gross sales for the second quarter increased 54.1 percent to $280.6 million from $182.1 million a year earlier. Net sales for the second quarter increased 56.9 percent to […]

Monster Energy Sponsors Wake ‘n Bake Rail Jam

CARLSBAD, CA (Aug. 23, 2006) – Monster Energy has stepped up as the title sponsor this year for the inaugural Sept. 15-17 Surf Expo’s (Orlando, FL) Monster Energy Wake ‘n Bake Rail Jam, presented by Liquid Force, a wakeboarding/wakeskating rail jam format contest featuring Monster Energy-backed wake team: Shawn Watson, Melissa Marquardt, and newly acquired […]

Hansen Natural Stockholders Approve Company Proposals at Special Meeting

CORONA, Calif.–(BUSINESS WIRE)–June 2, 2006–Hansen Natural Corporation (Nasdaq:HANS – News) today announced that its stockholders approved the two proposed amendments at the special meeting of stockholders held on June 1, 2006. The first amendment increases the number of authorized shares of common stock from 30,000,000 to 120,000,000. The second amendment increases the number of shares […]

Hansen Natural Signs Mexican Distribution Agreement

CORONA, Calif., May 23, 2006 (BUSINESS WIRE) — Hansen Natural Corp. (HANS) today announced that it has signed a distribution agreement with Cadbury Bebidas, S.A. de C.V. for distribution of Monster Energy drinks in Mexico. Additional terms were not disclosed. Rodney C. Sacks, Hansen’s chairman and chief executive officer, said, “Cadbury Bebidas is a professionally […]

Hansen’s Launches Line of Green Tea Soda

@@img1CORONA, CA May 15, 2006 – Hansen Beverage Company, a leading marketer and distributor of natural beverages has launched Hansen’s Green Tea Sodas, a new line of luxury sodas that combine the benefits and taste of green tea with several unique natural flavors. Hansen’s Green Tea Sodas have all natural flavors with no artificial colors, […]


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