Super Coffee

Costco is bringing a slate of new innovations to its warehouses this Spring, as several brands have announced expansions in the national club chain.

Protein — you want it, we go it. Whether you’re over it already or still maxxing out, there’s no debate that protein is one of the most powerful beverage innovation trends of the moment, as seen at Natural Products Expo West last week.

Super Coffee is finding a refreshed avenue for growth with its functional Protein+ line, which will roll out into all Kroger divisions nationwide in January; Cactus water brand Caliwater is deepening its on-premise restaurant business.