
Brand News
Jul 30, 2026Last Updated Jul 30, 2026C4 Expands Beyond Energy with Sparkling Protein LaunchNutrabolt’s C4 is diving deeper into the functional beverage set with the launch of Sparkling Protein, a carbonated ready-to-drink protein beverage.
Apr 8, 2026Distribution: Koia Brings Protein Pop to Retail with Target LaunchThe clear protein line launched as a DTC and TikTok Shop exclusive earlier this year, but now is making its brick-and-mortar debut in Target, introducing a…
Mar 13, 2026Last Updated Mar 13, 2026New Products: Protein Powers On With Koia, Remedy, Everyday Dose & MoreProtein — you want it, we go it. Whether you’re over it already or still maxxing out, there’s no debate that protein is one of the most powerful beverage…
Feb 4, 2026Koia Expands Elite Line With CreatineKoia launched Strawberry Elite +Creatine as an exclusive at Publix, formulated with 32 grams of protein and 1000mg of creatine.
Jan 12, 2026Koia Enters Modern Soda Set with Protein PopOver the past 10 years, Koia has positioned itself as an innovator in plant-based protein drinks. Now, the brand is bringing that focus to the Modern Soda set…
May 16, 2025Last Updated May 16, 2025Protein Drinks Keep Punching, As Core Brands Grow and Occasions ExpandThe protein-in-everything trend has flared up at times over the past decade, but current conditions — with tailwinds from health and wellness now supercharged…