Marketing: Aspiring Astronaut Alyssa Carson Enters Loom’s Orbit; Pepsi Joins F1
Loom, which bills itself as the “Juice of the Future,” has named aspiring astronaut and astrobiologist Alyssa Carson its newest “Loominary.”
Loom
by Loom Brands LLC
Gen Z Is Thirsty For Soda & Innovation, Says Keurig Dr Pepper Trend Report
Among the more broad takeaways, Keurig Dr Pepper’s (KDP) first-ever State of Beverages Trend Report provides some notable insights into how CSDs are evolving alongside consumer’s health and wellness habits.
Loom Juice Teams With Michigan Star Justice Haynes On Equity NIL Deal
Justice Haynes is hoping to bring some of his rising star to startup juice brand Loom, as the University of Michigan football player has taken an equity stake in the business as part of a new NIL deal last week.