Pepsi-Cola Holiday Spice (Discontinued)

Loom, which bills itself as the “Juice of the Future,” has named aspiring astronaut and astrobiologist Alyssa Carson its newest “Loominary.”

Food and beverage conglomerate PepsiCo is close to reaching a settlement agreement with Elliott Investment Management, which holds a $4 billion stake in the company.

This week, Beekeeper Coffee buzzes into Hot Honey, more clear protein water and Pepsi unveils Wild Cherry & Cream’s packaging redesign.

This week’s reviews examines Pepsi’s much-hyped move into prebiotic sodas via its flagship CSD, as well as organic fruit juice sweetened sparkling waters from Mirth.

In this week’s gallery, we take a look at new plant-based milk innovations from Silk and Pacific Foods, a stylish fresh collab from AriZona, a mushroom-infused social tonic, and for anyone who needs some help digesting their Thanksgiving dinner, there’s Pepsi Prebiotic.

In conjunction with its 60th anniversary, PepsiCo has unveiled a new visual identity to “highlight the depth and diversity” of its portfolio that includes over 500 brands.

Pepsi unveiled its 2026 innovation pipeline at the NACS trade show in Chicago this week, showcasing both bold swings and subtle tweaks across a range of beverage categories including protein, soda, coffee, sports drinks and tea.

The Pepsi-owned CSD brand is jumping into soda’s hottest trend with the appropriately named Dirty Mountain Dew Cream Soda Dew, available in standard and zero-sugar versions.

Actor Ben Stiller is joining the likes of beverage heavyweights Coca-Cola and PepsiCo in the modern soda stakes, launching his new low-sugar CSD line.

Coconut water-based hydration beverage Coco5 is continuing its push from locker room staple to fast-rising wellness player with a new ad campaign starring co-owner and retired NBA Hall of Famer Charles Barkley.

Nutrabolt has taken a majority stake in Bloom Nutrition, positioning the parent company as a major platform across wellness CPG categories, including energy drinks and powdered supplements.

Celsius Holdings is now PepsiCo’s “strategic energy lead in the U.S.,” with the Celsius, Alani Nu and Rockstar Energy brands under its management and PepsiCo distributing the full portfolio in the U.S. and Canada.

As it turns out, Liquid I.V.’s reveal-turned-fakeout was the brand’s way of teasing its deeper presence in the energy drink category with Energy Multiplier.

The dog days of summer appear to be weighing on non-alcoholic beverage consumption as sales remained “healthy but modestly decelerated” in the two-week period ending August 9, according to an analysis of NielsenIQ data by Goldman Sachs Equity Research.