Brand News
Dec 18, 2012Gatorade National Football Player of the Year: Max BrowneSAMMAMISH, Wash., Dec 18, 2012 /PRNewswire/ — In its 28th year of honoring the nation’s best high school athletes, The Gatorade Company, in collaboration with…
Dec 17, 2012Last Updated Sep 9, 2015PepsiCo Announces Addition of Sweetener to Diet PepsiThe PepsiCo shuffle continues. After revealing a multi-million dollar marketing partnership with Beyonce and recent plans to “drinkify” snacks, the carbonated…
Dec 14, 2012Last Updated Sep 9, 2015Petition Calls for Gatorade to End Use of Controversial IngredientAn new online petition is calling for PepsiCo to stop formulating its Gatorade line of sports drinks with brominated vegetable oil, an ingredient tied to flame…Dec 12, 2012Last Updated Dec 12, 2012Aquafina and ‘Project Runway’ Introduce ‘Aquafina Pure Challenge’PURCHASE, N.Y., Dec. 12, 2012 /PRNewswire/ — Aquafina and “Project Runway” announce today they have teamed up to launch the “Aquafina Pure Challenge,” a…
Dec 11, 2012Last Updated Sep 9, 2015PepsiCo Looks to “Drinkify” SnacksAiming to pump new life into its beverage division, PepsiCo is developing a range of snack-based drinks, according to The Financial Times. Speaking at Beverage…
Nov 29, 2012Last Updated Sep 9, 2015PepsiCo Taps Brett O’Brien as New Gatorade Chief for North AmericaPepsiCo has named Brett O’Brien, a 12-year veteran of the company, as senior vice president and general manager of Gatorade’s North American business,…Nov 29, 2012“THE X FACTOR Pepsi Challenge” Invites Fans To Help Shape Finalists’ PerformancesViewers Asked to Choose Songs, Offer Creative Input, as Finalists Get One Step Closer to the Grand Prize PURCHASE, N.Y., Nov. 29, 2012 /PRNewswire/ — Tonight,…Nov 28, 2012PepsiCo Declares Quarterly DividendPURCHASE, N.Y., Nov. 27, 2012 /PRNewswire/ — The Board of Directors of PepsiCo, Inc. (NYSE: PEP) has declared a quarterly dividend of $0.5375 per share of…Nov 15, 2012Last Updated Nov 15, 2012America’s Beverage Industry Launches Public Space Recycling ProgramWASHINGTON, Nov. 15, 2012 /PRNewswire-USNewswire/ — This year, the American Beverage Association is honoring America Recycles Day by supporting a pilot project…
Nov 15, 2012Last Updated Sep 9, 2015SodaStream CEO: Big Two Will Do Anything To Protect Antiquated Business ModelTrading the traditional stoicism of a chief executive for a fiery tongue, SodaStream CEO Daniel Birnbaum bashed the business models of The Coca-Cola Co., Inc.…Nov 14, 2012PepsiCo Names Alan Hoffman Senior Vice President, Global Public Policy and Government AffairsPURCHASE, N.Y., Nov. 14, 2012 /PRNewswire/ — PepsiCo, Inc. (NYSE: PEP) today announced that Alan Hoffman has joined the company as senior vice president,…Nov 8, 2012Pepsi Calls Audible: 1D To “Suit Up” In Football Pads“Live For Now” Campaign Featuring One Direction and NFL Quarterback Drew Brees has New Twist PURCHASE, N.Y., Nov. 8, 2012 /PRNewswire/ — Pepsi will reveal a…Nov 1, 2012Pepsi to Add Pop to THE X FACTOR Grand PrizePepsi Prize Enhancement Will Feature Show’s Winner in a Pepsi Commercial on Music’s Biggest Night®, the 55th Annual GRAMMY Awards® PURCHASE, N.Y., Nov. 1, 2012…Oct 23, 2012PepsiCo and Suntory Agree to Form Strategic Beverage Alliance in VietnamExpected to further build on PepsiCo’s position in Vietnam; Enables Suntory to enter a priority growth market Will extend successful global relationship…
Dec 17, 2012Last Updated Sep 9, 2015PepsiCo Announces Addition of Sweetener to Diet PepsiThe PepsiCo shuffle continues. After revealing a multi-million dollar marketing partnership with Beyonce and recent plans to “drinkify” snacks, the carbonated…Dec 14, 2012Last Updated Sep 9, 2015Petition Calls for Gatorade to End Use of Controversial IngredientAn new online petition is calling for PepsiCo to stop formulating its Gatorade line of sports drinks with brominated vegetable oil, an ingredient tied to flame…Dec 12, 2012Last Updated Dec 12, 2012Aquafina and ‘Project Runway’ Introduce ‘Aquafina Pure Challenge’PURCHASE, N.Y., Dec. 12, 2012 /PRNewswire/ — Aquafina and “Project Runway” announce today they have teamed up to launch the “Aquafina Pure Challenge,” a…Dec 11, 2012Last Updated Sep 9, 2015PepsiCo Looks to “Drinkify” SnacksAiming to pump new life into its beverage division, PepsiCo is developing a range of snack-based drinks, according to The Financial Times. Speaking at Beverage…Nov 29, 2012Last Updated Sep 9, 2015PepsiCo Taps Brett O’Brien as New Gatorade Chief for North AmericaPepsiCo has named Brett O’Brien, a 12-year veteran of the company, as senior vice president and general manager of Gatorade’s North American business,…Nov 29, 2012“THE X FACTOR Pepsi Challenge” Invites Fans To Help Shape Finalists’ PerformancesViewers Asked to Choose Songs, Offer Creative Input, as Finalists Get One Step Closer to the Grand Prize PURCHASE, N.Y., Nov. 29, 2012 /PRNewswire/ — Tonight,…Nov 28, 2012PepsiCo Declares Quarterly DividendPURCHASE, N.Y., Nov. 27, 2012 /PRNewswire/ — The Board of Directors of PepsiCo, Inc. (NYSE: PEP) has declared a quarterly dividend of $0.5375 per share of…Nov 15, 2012Last Updated Nov 15, 2012America’s Beverage Industry Launches Public Space Recycling ProgramWASHINGTON, Nov. 15, 2012 /PRNewswire-USNewswire/ — This year, the American Beverage Association is honoring America Recycles Day by supporting a pilot project…Nov 15, 2012Last Updated Sep 9, 2015SodaStream CEO: Big Two Will Do Anything To Protect Antiquated Business ModelTrading the traditional stoicism of a chief executive for a fiery tongue, SodaStream CEO Daniel Birnbaum bashed the business models of The Coca-Cola Co., Inc.…Nov 14, 2012PepsiCo Names Alan Hoffman Senior Vice President, Global Public Policy and Government AffairsPURCHASE, N.Y., Nov. 14, 2012 /PRNewswire/ — PepsiCo, Inc. (NYSE: PEP) today announced that Alan Hoffman has joined the company as senior vice president,…Nov 8, 2012Pepsi Calls Audible: 1D To “Suit Up” In Football Pads“Live For Now” Campaign Featuring One Direction and NFL Quarterback Drew Brees has New Twist PURCHASE, N.Y., Nov. 8, 2012 /PRNewswire/ — Pepsi will reveal a…Nov 1, 2012Pepsi to Add Pop to THE X FACTOR Grand PrizePepsi Prize Enhancement Will Feature Show’s Winner in a Pepsi Commercial on Music’s Biggest Night®, the 55th Annual GRAMMY Awards® PURCHASE, N.Y., Nov. 1, 2012…Oct 23, 2012PepsiCo and Suntory Agree to Form Strategic Beverage Alliance in VietnamExpected to further build on PepsiCo’s position in Vietnam; Enables Suntory to enter a priority growth market Will extend successful global relationship…