Our BevNET and Nosh teams are covering the latest news and updates from Natural Products Expo West 2024, the biggest trade show of the year for the natural and organic industry. Stay updated on new brands and product releases by following our coverage here and on social media.
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nutpods, the popular, celebrity favorite, plant-based coffee creamer brand, announces its bold move to expand into a new category with its first coffee-based ready-to-drink product, Creamy Cold Brew this Spring 2023.
Next week, the natural CPG world will converge in Anaheim, California for the biggest annual trade show of the year, Natural Products Expo West. With over 2,000 food and beverage exhibitors and 60,000 attendees expected over the course of the four-day event, there’s a lot to take in, whether you’re there on the ground or following online. But regardless of if you’re a retailer, investor, brand or supplier, the only real ticket you’ll need to get the most out of this year’s show is a BevNET/NOSH Insider membership.
This week, we explored the ideation, business plans and growth strategies of three innovative and on-trend brands in conversations with Susan Buckwalter, the co-founder and CEO of ginger-powered wellness brand Recoup; Dr. Juan Salinas, the founder and CEO of P-nuff Crunch, a brand of nutritious baked peanut puffs; and Michelle Razavi and Nikki Elliott, the co-founders of functional, decadent snack brand ELAVI.
In this video, recorded at Natural Products Expo West 2022, Orro founder Shaun Neff and partner Tabatha Brown how the product is being positioned within the beverage market as well as how they believe brands can stand out in the competitive plant-based space.
In this interview recorded at the show, Califia CEO Dave Ritterbush discussed how the brand is keeping up with consumers’ desire for more plant-based options, the company’s evolving relationship with RTD coffee products, the untapped potential of culinary applications for its drinks and how Califia is honoring its late founder, Greg Steltenpohl.
In this video recorded at Natural Products Expo West 2022, Simmons and Katechis speak with BevNET editor-in-chief Jeff Klineman about its upcoming cannabis innovations, why the brand is continuing to lean in to CBD when others are pivoting away, and why Weller may become more than a beverage brand in the future.
In this video, recorded last week at Natural Products Expo West 2022 in Anaheim, California, Kuli Kuli founder and CEO Lisa Curtis discussed how the company has tackled a range of formats while also educating consumers on the benefits of Moringa.
In this video, filmed last week at Natural Products Expo West 2022, HOP WTR co-founder and CEO Jordan Bass breaks down the brand’s new “Up to No Good” marketing campaign highlighting the brand’s “No Alcohol” credentials and sheds more light on the recent equity investment by MMA fighter Dustin Poirier into the company.
Immunity, energy and gut health were all over the show floor at Natural Products Expo West 2022, and especially within the coffee, kombucha and juice categories where innovations emphasized functionality and plant-based offerings. In this gallery of new products featured at the show last week, we highlight some of the show’s launches.
In this video, recorded last week at Natural Products Expo West 2022 in Anaheim, California, Orgain founder and CEO Andrew Abraham discussed the strategic decisions that helped set the stage for the company’s acquisition, how Nestlé will open new doors for the brand, and the new innovations the brand is debuting this year.
Allegations of sexual harassment at recently-concluded Natural Products Expo West are rocking social media and causing the show’s administrators to take stock of the behavior of guests on the floor and at ancillary events.
Since joining cactus water brand Caliwater as a co-founder last year, actress Vanessa Hudgens has been a passionate advocate for the company as it seeks to establish itself as a better-for-you hydration option. In this video from Natural Products Expo West 2022 in Anaheim, California last week, the Tick, Tick…Boom! star discussed her experiences promoting the brand at sampling events, the company’s charitable initiatives, and teased a new kid’s line coming later this year.
In this dispatch from Natural Products Expo West 2022, we look at several of the Asian-inspired coffee launches including Vietnamese, Thai and Indonesian styled innovations. As well, a plant-based milk tea brand, Twrl, made its Expo debut and dairy cooperative Organic Valley introduced new innovations for new and expecting mothers.
To wrap up our daily dispatches from Natural Products Expo West 2022 in Anaheim, California, BevNET managing editor Martin Caballero and NOSH editor Carol Ortenberg discuss their observations from the trade show’s third day, including a return to familiar flavors in beverage, how some brands are using legumes to cater to the plant-based trend and an exploration of how the return of consumers to brick-and-mortar shopping has impacted food and beverage packaging.
