Trump Says Coke Will Go Back to Cane Sugar in U.S.
President Donald Trump claimed on his Truth Social platform today that The Coca-Cola Company has agreed to begin using real cane sugar in its beverages in the U.S. after he spoke with the company.
Headlines
For Bitter For Worse Relocates to Rochester, New Facility
ANA cocktail brand For Bitter For Worse has moved operations from Oregon to Rochester, N.Y. where it will expand its production to include co-manufacturing for other emerging beverage companies.
UNFI Sustains Up To $75M Loss From Cybersecurity Incident
UNFI’s systems have nearly returned to normal operating levels, but the company believes last month’s cybersecurity breach will result in a loss between $65M to $75M.
Diageo CEO Steps Down After Rocky Two Years; Interim CEO Appointed
Diageo CEO Debra Crew has stepped down after two tough years on the job, as the spirits giant struggles with slowing sales and tariff uncertainty.
Fashion Brand Von Dutch Enters CPG With Plans for Spirits, Cafés
The Von Dutch brand, acquired by New Jersey-based WSG Brands in 2024, will launch into beverage with “organic, plant-based mocktails and healthy sodas” created in partnership with California-based Flavor House and released through a new venture called Von Dutch F&B.
Protein Shakes, Hydration Top Sales Charts For Amazon’s Prime Day
According to data from Numerator, groceries represented around 14% of total sales during Amazon's four-day Prime Day sales event last Tuesday through Friday.
Taste Radio: From Apothecary To Icon. The Rise Of Fernet-Branca In America.
How did Fernet-Branca, a 180-year-old Italian digestif, become one of America’s most beloved bar staples? Edoardo Branca, managing director of Branca USA and a sixth-generation member of the family behind the brand, explains how it earned its cult status in the U.S. and how he is stewarding a legacy while embracing innovation via modern, consumer-focused offerings.
MUD\WTR Pumps Up With Protein, Positions For Retail Expansion
Alt coffee maker MUD\WTR has launched into the powdered protein shake set as the brand plans its expansion further in retail.
“Bachelor in Paradise” Star Justin Glaze Finds Love With Espresso Martini RTD
Will Justin Glaze find love on this season of Bachelor in Paradise? Only time and reality TV producers who violate their non-disclosure agreement will tell, but we do have the scoop on Glaze’s new labor of love: a ready-to-drink (RTD) cocktail brand that launches today.
European Non-Alc Players UNDONE, Thomas Henry Plan to Disrupt U.S. Market
Two of Europe's popular adult non-alc (ANA) brands – UNDONE, a global pioneer in non-alc aperitifs, wines and spirits, and Thomas Henry, a premium mixer company – have landed on U.S. shores, each with a unique value proposition and a lengthy track record.
Panera Bread Settles Remaining Charged Lemonade Lawsuits
Panera Bread has settled three lawsuits over its allegedly lethal Charged Lemonade, closing the book on the ill-fated energy drink which has been blamed for at least two deaths. An attorney for the plaintiffs confirmed “the matters have all been resolved."
At Hemp Beverage Expo, Normalization Brings Cautious Optimism
What do you get when you offer a taste of "Fear and Loathing" to the "Shark Tank" set? It may look a bit like the Hemp Beverage Expo, which held its second edition last week in Atlanta.
Alcohol-Removal Startup ALTR Lands $5M Investment
Tech startup ALTR has closed a $5 million investment to help scale its wine dealcoholization technology and open a pilot facility in the heart of California's Napa wine region.
Barstool Sports Owner Dave Portnoy Backs PHX Energy Drink Launch
Barstool Sports founder Dave Portnoy is taking a starring role in the launch of PHX, a new 12 oz canned line that aims to marry hydration and energy drinks.