New Beverages: Califia, Chobani Do Seasonal Flavors; BUM Energy x Ella Langley
Protein, fiber, prebiotics, a 'humble' oat milk and a Corporate Bro-- this week's gallery has it all.
Headlines
BevNET’s 2026 Natural Beverage Showcase Is Now Available: Explore Trends in Soda, Hydration, Creatine & More
From functional soda and coconut water to clean energy, protein and emerging wellness ingredients, natural beverage continues to expand across new categories, formats and occasions. BevNET’s 2026 Natural Beverage Showcase is now available, bringing together more than 100 beverage brands and industry suppliers for a broad look at what’s showing up across the natural and better-for-you beverage market.
The Next High: Kava, Kanna Eye Opportunity Amid Hemp THC Uncertainty
Kava and kanna have positioned as the next thing in functional adult non-alcoholic alternatives as hemp-derived THC's future remains uncertain.
Liquid Death Founder and Sazerac Launch Mr. Fancy Canned ‘American Bubbly’
Liquid Death founder Mike Cessario is partnering with Sazerac to launch Mr. Fancy, a new ready-to-drink (RTD) canned sparkling wine.
Review: Mission Craft Cocktails Might Have Made the Perfect Pickle-Rita
Mission Craft Cocktail's contribution to the wave of pickle-inspired drinks to hit the market in recent years succeeds by keeping the margarita front and center and using pickle as a restrained, complementary accent rather than the dominant flavor.
Martignetti to Acquire Red Network Distributor Girardi in Massachusetts
The beer, wine and spirits distributor has struck a definitive agreement to acquire Girardi Distributors, LLC, a Massachusetts-based, independent Anheuser-Busch InBev (A-B) and Constellation Brands distributor.
How Low Can You Go? Herb Light Makes Its Case for Light Beer-Inspired, 1MG THC Drink
Where most low-dose drinks come in at around 2.5 to 3 mg per container, Herb Light cuts that by more than half. But in the guise of a refreshing, session-friendly non-alcoholic beer styled after classic American light pilsners, the concept is closer to "non-alcoholic-plus" than to a typical THC drink.
Medici Brands Raises $250M To Scale David Protein, HallPass
David Protein’s Medici Brands has secured $250 million to scale its manufacturing and unveil a new salty snack later this year.
Nestlé Offloads NUUN Amid Supplement Divestment
Nestlé has divested its vitamins, minerals and supplements (VMS) business, including Nuun Hydration, to Yellow Wood Partners for $1 billion.
Distribution: Target Takes on Celeb Supplements With Kylie Jenner’s k2o, Momentous
This week, Target is adding a pair of digital-native, next-gen supplement brands to its assortment, welcoming Momentous and Kylie Jenner's k2o onto shelves nationwide.
Congress Passes One Month Extension for Hemp Ban
The hemp beverage industry is set to receive a one-month extension on the enaction of a looming U.S. hemp ban, as Congress has voted to pass a continuing resolution (CR) pushing the deadline to December 11, sending the bill to the President’s desk.
Athletic Brewing Appoints Dan Kleinman as CMO
Athletic co-founder and CEO Bill Shufelt said Kleinman’s addition to the company’s senior leadership team comes amid an evolution “from an industry pioneer into a transcendent global brand.”
Taste Radio: Replay: After The Caulipower Sale, Gail Becker’s Words Hit Differently
Caulipower’s sale to Urban Farmer in November 2025 marked the latest chapter in one of the most remarkable founder stories in modern CPG. When founder Gail Becker joined Taste Radio eight months earlier, she spoke candidly about the motivations behind the pioneering brand. With the benefit of hindsight — and knowing where her journey ultimately led — Gail’s perspective on success feels especially resonant.
KDP Sells Back Chobani Stake, PA Facility
KDP has agreed to sell its full minority stake in Chobani back to the company for $800 million, as well as a 1.5 million sq. ft. PA facility.