Headlines

Taste Radio: Mission, Mainstream. How Kuli Kuli Landed Target & Walmart.

Lisa Curtis, founder and CEO of wellness brand Kuli Kuli, shares the inside story of the company’s evolution – from overcoming pandemic-era disruptions to executing a bold brand refresh – and why she emphasizes a “fail fast” mindset. She also reveals what it took to steer Kuli Kuli to profitability and offers her perspective on the key to long-term success in the crowded wellness industry.

How Outback’s Viral Mocktail Moment Made a Case Against Non-Alc Spirits

It’s almost Shark Week, which means Outback Stakehouse is readying the return of last year’s viral Aussie Jawssie, a raspberry-flavored vodka lemonade cocktail, laced with ocean-themed Blue Curacao and garnished with a plastic shark toy. There’s also a zero-proof version, Sharky Temple, but like the restaurant chain’s other non-alc cocktails, it won’t involve a substitute spirit.

UNFI Shuts Down ‘Certain Systems’, Service Disrupted After Cyberattack

Leading wholesale distributor UNFI has shut down some of its computer systems, leading to service and fulfillment disruptions, following a cyberattack last week. UNFI discovered “unauthorized activity” in its network on Thursday and proactively took several systems offline.

Boxed Water to Alter Some Environmental Claims After NAD Ruling

The National Advertising Division (NAD) delivered a mixed decision to Boxed Water is Better on Friday, ruling that while several of its environmental marketing claims were backed up and qualified, others will need to change.

How NIQ’s New Nutrition Scoring Could Guide Pricing

NielsenIQ has joined forces with FoodHealth Co. to integrate their respective datasets, enabling brands to spot and craft pitches around the incrementality their products could bring to a retailer’s set on the basis of price, health and how those factors affect consumer purchasing habits.

Beverage Lobby Sues Santa Cruz, Calif. Over Soda Tax

The American Beverage Association is suing the city of Santa Cruz over its proposal to tax sugar-sweetened beverages, saying it is in opposition to a 2018 California law protecting consumers from elevated grocery prices.

Taste Radio: Millions Or Meh? Gauging The Potential For Breakout Brands.

Are they breakout stars or just... confusing? Pizza wine, salmon jerky, kava & mushroom-infused drinks, Gen Z-inspired peanut butter and “cheezy” puff snacks. Why we're thumbs up – or down – on buzzworthy new concepts in CPG. This episode also spotlights two remarkable women on a mission to elevate the way we eat: Holly Arbuckle of Singing Pastures and Swati Elavia of Monsoon Kitchens.

Distribution: Starbucks Picks Up Sol-ti Wellness Shots

The coffee giant announced last week the arrival of Sol-ti’s refrigerated wellness shots in 2.1 oz. glass bottles, a move that brings the SoCal-based organic beverage brand into over 10,000 locations nationwide.