Drippy Soda Looking Beyond ‘Canna Curious’ Consumer
Rather than helping brand-new consumers dip their toes into the burgeoning cannabis space, THC-infused soda brand Drippy is aiming to convert the true believers.
Rather than helping brand-new consumers dip their toes into the burgeoning cannabis space, THC-infused soda brand Drippy is aiming to convert the true believers.
Considered the “most developed” category within the plant-based category, milk alternatives now account for 35% of the plant-based food and beverage market at $2.8 billion, according to a new report by the Good Food Institute and the Plant Based Foods Association.
Jamaican beer maker Red Stripe has released its first spirit-based portfolio extension, Red Stripe Rum Drinks. The canned cocktail will roll out in Florida starting today, and is set to hit select markets in the Northeast throughout the spring.
A new study highlights preferences and motivations for drinking alcoholic beverages across race and ethnicity. The study, published in February, comes from Collage Group, a cultural intelligence agency that offers consumer insights across race, ethnicity, generation, sexual identity and gender with a focus on high-growth consumer segments.
Becca Millstein, the co-founder and CEO of Fishwife, a stylish brand of sustainable tinned seafood lauded by Whole Foods buyers and “Vogue” magazine editors alike, discussed the impact of its striking label design on trial and word-of-mouth marketing, scaling a niche concept and how she navigated and learned from a potentially devastating sourcing crisis.
Canadian cannabis company Hexo Corp, a former partner of Molson Coors, has been acquired by Tilray Brands, Inc., in a deal valued at around $250 million, the company announced yesterday in its Q3 earnings report.
PepsiCo’s first ever Greenhouse Accelerator: Juntos Crecemos Edition is intended to help drive growth for startup Hispanic-owned food and beverage businesses. This is the first time that the program has focused specifically on a social equity cause.
Under the new law, the Kentucky barrel tax will be removed over a 20-year period beginning this year. The Kentucky Distillers Association (KDA), representing 52 members, worked with legislators to pass HB5, which was signed by Kentucky Governor Andy Beshear on March 31.
We spoke with Vital Proteins CEO Tracey Warner Halama to learn how the brand is continuing to grow in the face of rising prices, rising competition and – much to Vital Protein’s benefit – rising consumer interest in collagen and other functional ingredients.
Two new plant-based milks see opportunity in providing a highly nutritious, allergen-free milk alternative formulated especially for children.
Taste Radio’s hosts pondered the potential of innovative, imaginary concepts and examined why discontinued brands and products, including a line of high-profile energy shots, failed to make it. We also sat down with Alexandra Dempster and Isabelle Steichen, the co-founders of Lupii, an innovative platform brand that markets lupini bean-based foods.
In this week’s new products roundup, Pressed teams up with HIIT workout brand Barry’s to launch post-gym recovery products, LEVIA gears up for 4/20 and C4 Smart Energy gets a transformation both inside and outside of the can.
Plaintiffs in a class action lawsuit filed this week claim that the makers of functional shot brand Feel Free Wellness Tonic and 7-Eleven may have misled consumers about the risk of addiction to kratom, an active ingredient in the drink.
Last month, Pernod Ricard acquired peanut butter whiskey Skrewball, a play that came as flavored whiskey develops into a fast-growing segment. But is the same evolution occurring for flavored versions of the spirit industry’s other rising spirit, tequila?