Red Bull Takes Aim at Bullseye Energy
In a federal lawsuit filed in Vancouver, Red Bull and its subsidiary Red Bull Canada have accused Bullseye Beverages of infringing on company trademarks and using deceptive marketing intended to…
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Fentimans and Cherrytree Records Launch New Alternative Pop
In a partnership befitting the term “alternative pop,” Fentimans has aligned itself with Cherrytree Records, a Los Angeles-based music label, to create a new cherry cola for its line of…
HINT Loses Key Sales Executive
Tom Keeney, a veteran beverage sales manager who has served as the VP of Sales for Hint since 2008, abruptly left the company Tuesday. Largely credited with helping guide the…
Dr Pepper Snapple to Increase Stake in HYDRIVE Energy
Dr Pepper Snapple Group is looking for a boost of energy – HYDRIVE Energy, that is. The board of directors for Dr Pepper Snapple Group (DPSG) recently authorized an investment…
Honest Tea Refreshes Labels as PET (Plastic) Line Gains National Distribution
BETHESDA, Md., Sept. 6, 2011 /PRNewswire/ — Honest Tea, the nation’s top-selling organic bottled tea company, today unveiled a redesign of its PET (plastic) line of Honest Tea® and Honest…
Zola Expands National Footprint; Bazi hits Rite Aid
Two superfruit beverage brands have confirmed key national retail activations today. Zola Brazilian Superfruits is moving into national supermarket chain Safeway with six SKUs. The company will begin selling 12…
The New Distribution Landscape- Part 1
At a time when so many Americans make their livelihoods by moving electrons around, dragging heavy cases of liquid from a warehouse to store shelves might seem to be an…
Cooler Check In: Chia
No longer just for dog-shaped window plants, chia is now a rising star in the world of “superfoods” – and a fast-emerging ingredient to watch in the beverage industry. But will its full potential be realized by being an enhancement to an existing beverage type or a standalone product? Our article takes a look at what's on the market today and what the future might hold for chia.
Neither Rumor nor Hint: Finally, Here Comes Hint Fizz
While rumors of a HINT carbonated beverage have circulated for years, HINT founders Kara and Theo Goldin didn’t unveil HINT Fizz until the 2011 Fancy Food Show. They finally officially…
Nawgan Founder Paul: With $3 Million, Brand Must Be Surgical
A few days after announcing an investment by Japanese conglomerate Kirin Holdings in his brain health brand Nawgan, founder Rob Paul discussed the deal with BevNET. The deal was for…
The Whole Package: Thoughts on Successful Packaging
I am big admirer of great packaging. I can think of no other industry that is more successful in its presentation of its products than the beverage industry. In no…
Reed’s Inc. Issues Statement Regarding FDA Inquiry
Reed’s Inc., maker of a variety of natural sodas and non-alcoholic ginger beers, has changed the wording on labels of Reed’s Natural Energy Elixir and Reed’s Nausea Relief in response…
Gunning for Hunger: Street King Energy Shot
In his attempt to “go shot for shot with world hunger,” rapper Curtis “50 Cent” Jackson has enlisted a big ally: Big Red, that is. The company that makes the…
Good Thinking! Nawgan Lands Investment from Kirin
Nawgan, the tiny brain health beverage out of St. Louis founded by brain scientist Robert Paul, has landed investment from Kirin Holdings, the owner of Kirin beer. Kirin Holdings also…