Headlines

How Generous Brands is Working to Become the ‘Goldilocks of Strategics’

At BevNET Live Winter 2025, Generous Brands Chief Transformation Officer Todd Putman dove into the company’s unique position as an early-stage strategic acquirer and how the company strives to be the “Goldilocks of strategics” that can target brands that are “not too big and not too small” and grow mature brands into its existing platform.

White House Issues Executive Order to Reschedule Cannabis

President Donald Trump issued an executive order on Thursday directing the U.S. Attorney General to move cannabis from a Schedule I to Schedule III controlled substance, marking a watershed moment in the history of U.S. marijuana policy and a significant step forward for the nascent THC-infused beverage industry.

PepsiCo Restructures North America Leadership Team

PepsiCo’s leadership structure is getting a year-end refresh with a string of organizational changes announced Wednesday morning. PepsiCo North America CEO Steven Williams has been appointed EVP and Vice Chairman, Global Chief Commercial Officer and Corporate Affairs.

Mark Anthony Brands Reshapes C-Suite With New CEO

Mark Anthony Brands founder and chairman Anthony von Mandl will step down as CEO and has appointed vice chairman Phil Rosse to succeed him, according to a memo shared with distributors.

BevNET Announces 2025 Spirits Award Winners

We are proud to present the winners of BevNET’s 2025 Best Spirits Awards, a group that is reshaping and reimagining consumers’ experiences with alcohol and its zero-proof alternatives with thoughtfulness, vision and creativity.

Lion Beverage Raises $150M Round Ahead of 2026 Expansion

Penn.-based contract manufacturer Lion Beverages, LLC has closed a $150 million investment as it prepares to expand capacity in the new year. The round was led by Apogem Capital and included additional funding by J.P. Morgan Asset Management, RCP Advisors and Montana Capital Partners.