Earth’s Own Unveils New Chocolate Oat Beverage

Pioneering plant-based beverage company Earth’s Own continues to push the boundaries of the humble but mighty oat, as it expands its plant-based beverage lineup to include a delicious new flavor, Chocolate Oat available in two sizes: 1.75L and 250mL single-serve.

Functional Wellness Drink Brand Elements Launches

Elements, a new brand of functional wellness drinks formulated for real life and informed by science, dropped last week. Every dose of the plant based tonics contains clinically-effective levels of adaptogens, to give your body what it needs when it feels off balance – Vitality, Focus, Calm and Rest.

Peet’s Iced Espresso Teams Up with Comedian Iliza Shlesinger

Iliza Shlesinger brings high-energy laughs whenever she takes the stage—and now off the stage – the comedienne is partnering with Peet’s Iced Espresso. Peet’s Iced Espresso, the craft single-origin Colombian espresso beverages for an anywhere, on-the-go refreshment, today announced a new collaboration with Iliza Shlesinger.

Sparkling Ice Launches New Mystery Flavor

Sparkling Ice, part of Talking Rain Beverage Company, is excited to announce a new limited-edition Mystery Flavor and social media sweepstakes, What the Flavor. The sweepstakes gives fans the chance to win a Holland America Line Caribbean cruise for two with roundtrip airfare, in addition to 500 other pool-themed prizes.

Coco Taps Announces Partnership with Terrible Herbst

Customers can now fuel up on healthy hydration at Terrible Herbst. Fresh-tapped coconut supplier Coco Taps announced that their refreshing coconut water is now available at all Las Vegas locations.

ZonePerfect Launches Keto Shakes and Powders

Abbott is launching new ZonePerfect Keto made with 75% fat, 20% protein and 5% carbs. This ratio of macros has been tied to effective weight loss – shedding more fat and less muscle.

BUBBL’R Now Available at Jewel Osco, Kroger and Roundy’s

BUBBL’R, water’s bubblier and more energetic best friend, is continuing to dominate in a new niche within the already red hot sparkling water category. Following its exciting launch in 2017, BUBBL’R continues to grow with strong VPO’s and newly secured distribution in numerous retailers.

LIFEAID Beverage Co. Launches FITAID Zero and FITAID RX Zero

Just in time for summer heat, outdoor activities and inevitable swimsuit season, LIFEAID Beverage Company is launching FITAID ZERO and FITAID RX ZERO. The two new products are based on FITAID & FITAID RX, the LIFEAID brand's signature recovery blends, longtime staples of passionate amateurs and professional athletes nationwide.

Don Ciccio & Figli Launches Ambrosia Aperitivo

Don Ciccio & Figli, a fourth-generation Italian herbal liqueur producer, has announced the launch of Ambrosia, an aperitivo distilled using a centuries-old family recipe. Ambrosia, which translates to mean “the nectar of the Gods,” is a bittersweet aperitivo handcrafted in small batches using all-natural ingredients. Ambrosia is now available nationwide in 750ML (SRP $30.99).

BOSS Coffee Launches in the US

Suntory Beverage & Food North America LLC is proud to announce the US launch of BOSS Coffee, its ready-to-drink (RTD) flash-brewed coffee brand. BOSS Coffee is currently Japan’s third best-selling beverage, with dozens of unique products and over 100 million cases sold in 2018.

Protein2o Expands Retail Presence

Seizing on Americans’ love affair with protein and energy, Protein2o has logged impressive retail growth to grow the country’s number-one protein water brand. Leading the way is Protein2o’s newest innovation Protein2o PLUS Energy, which is popping up on store shelves and displays this Spring in CVS, Rite Aid, Discount Drug Mart, HyVee, Jewel, Tom Thumb, Randall’s and Central Market.