News

Fords Gin and Del Maguey Single Village Mezcal Present Bar Fight Club

Fords Gin and Del Maguey Single Village Mezcal are pleased to announce the return of Bar Fight Club, a competitive evening that celebrates the best of the bar industry highlighting creative cocktails, superb hospitality, a sense of community and the drive for a more inclusive industry.

Hear Me Roar: Brand Expands With New Flavors, Marvel Deal

Roar Organic, a four-SKU line of coconut water-based electrolyte infusions, has found room to develop in the white space between traditional isotonic sports drinks and premium functional drinks, such as alkaline water and kombucha.

Wave Soda Washes Across California

Wave’s retail presence is still small, with just over 300 stores in California, but founder Nat Noone's slow approach to growth is a conscious decision influenced by two decades in the beverage industry.

Dunkin’ Donuts Releases RTD Cookies & Cream Iced Coffee

Dunkin' Donuts is serving up a sweet new selection this spring, unveiling Cookies & Cream as a new flavor addition to its popular and fast-growing line of bottled, ready-to-drink Iced Coffee beverages.

Red Bull Releases Kris Bryant Can

A limited edition Red Bull Kris Bryant can hits shelves across Chicagoland and parts of the Midwest, just in time for the start of the 2018 Major League Baseball season.

KINKY Launches X Malt Beverage Line

With unique flavors like Bangin' Black Raspberry, Slammin' Sour Apple, and Juiced Up Salted Watermelon and an ABV of 10%, X is ready to amp up your party.

Bali Juice Launches in California

Bali, the first brand to bring an 100 percent pure Mangosteen juice to the US market. Mangosteen is a rare super fruit that can take up to 15 years to grow and is grown in only a few countries in South East Asia.

Trimino Goes Hollywood with Screen Time in ‘Super Troopers 2’

It may not be at the concession stands just yet, but protein infused water brand Trimino is coming soon to a theater new you via product placement in several upcoming films, including the upcoming sequel to the cult comedy Super Troopers.

True Fresh and NutriFresh Partner For Bicoastal HPP Business

The joint partnership between Buena Park, Calif.-based True Fresh and Edison, N.J.-based NutriFresh, announced last week, will make the combined entity the largest HPP tolling enterprise in North America, according to a press release.