Established as a leading organic, artisan-quality pure maple syrup brand, Crown Maple today announces a new partnership with Sunniva, continuing to build on its growing collection of maple-centric beverage offerings. The delicious new Sunniva Super Coffee, the world’s first Super Coffee, was unveiled at Natural Products Expo West earlier this month.
Celsius Holdings, Inc., the maker of zero-calorie fitness drink brand Celsius, this week announced a new $15 million round of funding led by current investor Hong Kong-based Horizons Ventures, a private investment arm of billionaire Li Ka-Shing. Gloria Tang Tsz-kei, a popular Chinese singer-songwriter known as G.E.M, and zVentures, the strategic investment arm of Razer, a leading lifestyle brand for gamers, were also investors in the round.
Karen Hoskin, president and co-founder of Montanya Distillers, will deliver the keynote address at this year’s American Distilling Institute (ADI) Craft Spirits Conference. This marks the first time a woman has been named the keynote since the conference’s inception in 2003.
Kimo Sabe has signed a three-year deal to become the official and exclusive mezcal sponsor of SXSW. The deal commences with this year’s South By Southwest Conference, where Kimo Sabe will hold numerous high-profile activations, including hosting numerous happy hour parties at the Trusted Friends Lounge inside the Austin Convention Center.
For the creatives descending upon Austin for the week-long celebration of the convergence of the interactive, film, and music industries, High Brew Coffee has dedicated a "Keep Austin Wired" team to bring the ready-to-drink cold-brew coffee to those in need of a boost
As the cold brew coffee category evolves, more brands are showing innovative flavors and line extensions, as well as introducing novel packaging formats. Meanwhile, a handful of tea companies are also using the brewing method, promoting their new products as having a smoother and more complex taste profile than hot brewed tea.
Rooted in Mr. Palmer's winning tradition and honoring his unparalleled legacy, the Nolet family has created a limited edition Ketel One Vodka bottle as a thank you to Arnold Palmer for the impact he had on the world and the game many love so much.
For the first time, the brand is opening its doors to showcase the hundreds of experiments in flavor carried out by the Johnnie Walker blending team in Scotland with the release of Blenders' Batch, a global experimental program highlighting the art of blending.
KonaRed Corporation, manufacturers of premium Hawaiian Cold Brew Coffee and Whole Bean Coffee products and the pioneer of the USA coffee fruit category, today announced record growth in the 4th quarter of 2016 which projects to an upward trend of revenue growth for 2017.
Stoli Vodka, the original premium vodka, is returning to television with a new commercial for the first time in seven years. As part of the biggest multimedia campaign since the inception of Stoli Group USA, LLC, the new television spot, titled “THE Vodka,” uses an audacious and visually stunning montage to celebrate the pioneering heritage of Stoli through the lens of those who drink the award-winning vodka.
Cide Road, LLC, the leading producer of Switchel beverages continues to expand its national presence in more than 200 Safeway stores throughout Northern California and Hawaii. Cide Road’s uniquely refreshing functional beverage will join emerging brands, including other drinking vinegars, in the “New Age” refrigerated beverage sets recently made available in all Safeway store locations.
Lotus Botanical Elixirs has announced that it will expand its line of lotus-flower-infused drinks with a new sugar-free flavor. Gold Lotus, which debuted at Expo West 2017, features a proprietary natural sweetening system with Lotus Elixirs’ same unique formulation of botanical extracts, highlighted by the pure natural flavor of citrus and peach.
Epsilon, an Alliance Data company, today announced it has signed a new agreement with Harvest Hill Beverage Company to provide experiential event services for Juicy Juice Splashers and its title sponsorship of the KIDZ BOP “Best Time Ever” national tour.
The James Pepper Distilling Co., producer of the award winning James E. Pepper ‘1776’ whiskey brand, is pleased to announce that Aaron Schorsch has joined the team in the role of Master Distiller at the historic James E. Pepper Distillery in Lexington, KY.
