Mudra Mushroom Iced Tea Now Available in Whole Foods’ Northeast Region
Each bottle of Mudra Mushroom contains 1.325 grams of Reishi mushroom and Chaga mushroom extract, made by 5.8 grams of raw mushrooms per bottle!
News
Investing: Nothing Splashy, But Lots of Investors in the Expo West Pool
With a specialty in handling the kinds of emerging brands that are typically found sampling out of their booths at Natural Products Expo West, the more than 100 different fundraising rounds handled by food-and-beverage specialty law firm the Giannuzzi Group alone should serve as a fine indicator of the investment buzz that surrounded the event.
The Editors’ Dozen: Key Product Discoveries Video from Expo West
There were hundreds of new beverage brands, re-branded products, new sub-lines and changed formulations at Natural Products Expo West, which concluded its three-day stand in Anaheim, Calif. on Sunday, March 8. In the report below, BevNET correspondents John Craven and Ray Latif point out some of the most important and impactful new products.
Project Juice and Ritual Wellness to Merge, Uniting SoCal and NorCal’s Leading Organic Juiceries
Uniting the companies under the Project Juice name, each of the new brand's nine storefronts throughout San Francisco, San Diego and Orange counties will also operate under the Project Juice umbrella.
Dr Pepper Snapple Group Commits $2 Million to Good Sports Inc.
The contribution, through DPS’s Let’s Play initiative, extends the company’s partnership with Good Sports through the end of 2016 and will provide balls, bats, pads, helmets, uniforms and other gear that helps keep 2 million kids across the country in the game.
Demi Lovato and NFL Stars Make Equity Investments in D.B. Miller
The new co-owners will be involved in new product development and support the company’s marketing efforts.
Reed’s Appoints Mark Beaton as Chief Operating Officer
Prior to joining Reed's, Mark was Vice President of Operations at the Dr. Pepper/Snapple Group where he drove operational efficiencies and was responsible for leading and directing functions that focused on warehouse and distribution operations, inventory management, environmental health and safety and a corporate real estate portfolio.
Lifeway Introduces New Line of Kefir Protein Drinks
With 20 grams of protein per serving, the new Lifeway Protein Kefir is a tasty, probiotic way to promote muscle recovery after a session at the gym, a game on the racquetball court, or any other vigorous exercise.
Harvest Hill Beverage Co. to Acquire American Beverage Corporation for $55 Million
Founded in 1960, ABC is a diversified beverage company that is a leading manufacturer and marketer of fruit drinks, ready-to-drink alcoholic drinks and non-alcoholic cocktail mixers.
FLUROwater Undergoes Rebrand, Debuts as WANU at Natural Products Expo West
Sporting a new, custom bottle, WANU encourages active consumers to hydrate on the go, with a design sculpted to fit naturally in the palm of your hand.
trimino Adds Northeast Distribution with Crystal Rock
Crystal Rock, one of the largest independent home and office distributors of water, coffee and office products in the northeast, will introduce trimino as the first protein-infused water in its line-up of beverage products.
Boxed Water Adds Two New Product Sizes
These efforts build upon the tremendous success of 2014 where Boxed Water tripled its retail sales.
Daily Greens Launches Organic Cold-Pressed Smoothie Line for Kids Exclusively at Whole Foods
Similar to Daily Greens’ current offerings, Half Pint is crafted with certified organic and non-GMO greens, fruits, cold-pressed juices and other ingredients that are sourced locally whenever possible.
CideRoad Organic Switchel Now Available Chainwide at The Fresh Market
CideRoad, a line of bottled organic Switchel founded by husband and wife team, Kevin Duffy and Hilary LaForge, will be available in 169 The Fresh Market locations in 27 states.