Partida announced today the launch of an integrated communications program in the U.S. that will include public relations, social media, a website redesign, POS materials and digital advertising.
GREY GOOSE vodka announces the launch of its newest innovation in the United States, GREY GOOSE Le Melon flavored vodka.
Yellow Rose Distilling, LLC. an emerging micro-distillery and Houston’s first legal whiskey distillery, is pleased to announce the results of the 2014 San Francisco Spirits Competition. Yellow Rose Double Barrel Bourbon, their newest spirit, received a Double Gold medal.
Rittenhouse Bottled-In-Bond Straight Rye Whisky, a favorite of mixologists and whiskey aficionados and a brand at the forefront of the rye renaissance, is getting a label redesign, using graphic elements from its original post-Prohibition packaging.
Perched high on a hill 275 feet above the Kentucky River sits a shining beacon for the iconic Wild Turkey Distillery -- a new, 9,140-square-foot, state-of-the-art Visitor Center.
According to a story by reporter Candice Choi of The Associated Press, Coca-Cola’s global sales of soda declined by 1 percent in the first quarter of 2014 — its first quarterly slip in the measure since 1999.
Infor, a leading provider of business application software serving more than 70,000 customers, today announced the general availability of the Infor Implementation Accelerator for Infor Optiva within the Food & Beverage industry.
The goal of Louisiana- and Connecticut-based marketing company BRZoom is to “bring brand stories to life,” and that philosophy is paying off with the company’s latest inventive design work for rising beverage brand Bayou Rum.
BACARDÍ rum, the world's best-selling and most awarded rum, announces its newest innovation is now available nationwide. The latest addition to the brand's flavored rum family, BACARDÍ Mango Fusion, is a one-of-a-kind product that fuses the ripe flavor of mango with a recognizable hint of orange, creating an unforgettable taste experience.
Monument Valley Distillers announced today that it has added DUKE Kentucky Straight Bourbon to its DUKE Spirits portfolio. Named for American icon John Wayne – a larger-than-life film star affectionately known as “The Duke” – DUKE Spirits is a line of hand-crafted fine spirits crafted to honor Wayne’s dream to distill and his enduring legacy.
As a continuation of its entry into the rye whiskey category, the Jack Daniel Distillery is offering a limited release of Jack Daniel’s Rested Tennessee Rye, a follow-up to its 2012 Unaged Tennessee Rye offering. This marks the distillery’s first barrel-matured expression in the rye category.
Skinnygirl Cocktails, the industry leader in low-calorie spirits, is shaking up the margarita category with two new additions to the Skinnygirl Ready-to-Serve collection –Skinnygirl Sweet'arita and Skinnygirl Sparkling Margarita.
The Distillery at Kiepersol opens its tasting room and releases its first product, Dirk's Vodka, this week in Tyler, Texas. The focus will be on both the vodka and the Kiepersol heritage from which it has grown.
The alliance will provide IRI clients with in-depth information about on-premise consumer purchases via GuestMetrics that will be placed against the context of IRI’s off-premise data. The data integration could give marketers a better understanding of how off-premise consumer behavior influences on-premise purchases.
