In this episode, Kate Weiler and Jeff Rose, the co-founders of maple water pioneer Drink Simple, spoke about how they prepared for and successfully executed upon a major rebrand. As part of our conversation, they explained why they only conducted one focus group, the hidden costs of a brand revamp, and how investors were involved in the process.
Nutrient Foods, a functional food and beverage company based in Reno, Nev., releases an innovative way for health-conscious consumers to get their full daily vitamin experience with Vitamin Coffee.
Bevcorp’s MicroBlend division introduces their MicrO2 Advantage Series Blending System for carbonated soft drinks (CSD) at Pack Expo Las Vegas booth #LS-6302. This patent-pending technology deaerates blended product to achieve significantly lower dissolved oxygen (DO) and nitrogen levels than traditional blending systems that feed can and bottle fillers.
Having established its identity as a culinary-inspired cocktail product maker, Portland, Oregon-based brand The Bitter Housewife is aiming to kick off a new era next month with the launch of its first ready-to-drink product, Bitters and Soda.
Wells Fargo analysts surveyed c-store owners representing approximately 70,000 stores and found that retailers are largely positive about the opportunity to sell CBD products in-store, and see high levels of consumer interest despite current regulatory restrictions.
H2 Beverages, Inc. announced today three new additions to its line-up of hydrogen-infused beverages. Hydrogen-infused, full spectrum, THC-free, CBD beverages in Blue Raspberry, Lemon/Lime and Fruit Punch which will join H2Bev’s portfolio of hydrogen-infused beverages.
Soylent Nutrition, Inc., the makers of Soylent Drinks, Powder and new Soylent Squared, today announced a major milestone for its company-wide social impact initiative, #SoylentForGood. Soylent has now donated more than 2 million meals since its inception to take action against food insecurity, a domestic and global crisis.
This September, Chameleon Cold-Brew, the leading organic cold brew brand in the nation and one of the original purveyors of premium bottled cold brew coffee, debuts its first-ever seasonal coffee products, Pumpkin Spice Oat Milk Latte and Gingersnap Oat Milk Latte.
To develop and bring these new products to market, the Company has entered into a Supply Agreement with Centuria Foods Inc. Under the agreement, Centuria will be the Company’s exclusive supplier of water-soluble phytocannabinoid-rich hemp oil.
Two years after its launch, hydration beverage brand Basis has built a presence in its home market of Colorado. As it works to develop traction in natural channel retailers, the startup is now looking to break out of the Rocky Mountain region and make a play to disrupt the hydration space.
Origin Almond, maker of Almond Juice beverages, today announced a brand refresh which includes transitioning supply to sustainable Zero-Waste Almonds, packaging upgrades, & the introduction of a new ‘Hemp Mojito’ flavor. The newly refreshed lineup will debut at Expo East (Booth 8523) and launch in stores this September.
Doug Caplan is the co-founder of Back Bay Roasters, a company that delivers HPP cold brew coffee in a variety of formats. The Boston-based brand controls its entire production process including sourcing directly from farmers, roasting and packaging.
The a2 Milk Company announced record financial results with total revenue of $1.3 billion (NZ$), up 41.4 percent ending June 30, 2019. The a2 Milk Company is breaking out U.S. financial results announcing record U.S. net sales of $23.2 million (US$) for the fiscal year ending June 30, 2019, a 160 percent rise driven by increased investment in distribution growth and brand awareness.
Better health, hydration, and post-workout recovery are just a sip away with Refresh & Focus Super Antioxidant Curcumin Water, new from LivTru. At the intersection of cutting-edge science and optimal health, LivTru develops the perfect drink for powerful hydration and all-natural muscle recovery.