SANTA BARBARA, CA (December 2011) – Christie Communications (www.christiecomm.com), a leading global, organic communications agency, announced today that it has been retained by PALO beverage company (www.drinkpalo.com) to assist in…
Following recent distribution agreements with Polar and De Crescente, Karma Wellness Water has gained an even larger foothold in the Northeast as the company announced new ties with several distributors in Maine, New Hampshire, and Vermont. Karma, a cap-activated enhanced water, is also now authorized for sale in a number of retailers in the New England region including Roche Brothers and Market Basket.
Brooklyn, N.Y. — Howard Smith, Jr., President of Virginia Dare Extract Company, is pleased to announce the appointment of Michael “Mike” Springsteen to the position of Vice President – Research…
After a year in which Diet Coke surged past Pepsi as the third bestselling soft drink in the U.S., PepsiCo will dramatically increase the size of its marketing budget in 2012 and lay off more than 1,000 employees – included some at its Purchase, N.Y. headquarters - to partially offset the costs, according to The New York Post. While PepsiCo declined to comment on the matter, The Post cited three sources who confirmed the details of the plan.
The deadline to create your listing for the 2012 BevNET Supplier and Services Guide is Dec. 21, 2011. BevNET’s Supplier and Services Guide is an annual resource to the 1,000+…
Long Beach, CA (December 12, 2011) — C2O Pure Coconut Water LLC has recruited 11-time medalist swimmer Natalie Coughlin as their spokesperson for the brand through 2011. The relationship was…
December 12, 2011—Foster City, CA- The FRS Company and the U.S. Military Cycling Team are uniting to support military kids, whose loved ones are deployed this holiday season, through Operation…
NEW YORK, December 7, 2011 — Rose Cameron, the creator and strategist of WAT-AAH!, a functional line of bottled water geared towards kids, lands a feature article in NYC’s Downtown…
Expecting an eventual ease in the cost of commodities, Dr Pepper Snapple will increase prices modestly in 2012, according to the Wall Street Journal. Dr Pepper President and CEO Larry Young anticipates that the company will raise prices by 1.5 to 2 percent next year and believes that the rising swell in the cost of commodities will subside.
CALISTOGA, Calif.–(BUSINESS WIRE) –– As a precautionary measure, certain production lots of Tejava® Premium Iced Tea in 12 oz glass bottles are being recalled nationwide due to the possible presence…
Monster Energy sees itself as a lifestyle company. Red Bull is a media empire. As for high-end CSD Izze, Co-founder Todd Woloson said that he saw it as something like an onion. Those ideas about branding – and many other off-beat ideas that are necessary to distinguish beverage companies in highly competitive times – came alive during the BevNET Live Winter event that concluded on Tuesday in Santa Monica.
NEW YORK (December 8, 2011) – Amir J. Daibes, P.E., the new president and part owner of NYSW Beverage Brands, Inc., (NYSWBB) is off and running with a bold, innovative…
Though carbonated soft drinks face weakened demand and declining sales as a result of higher prices, sales of energy drinks and ready-to-drink teas remain on a hot pace, according to a recent report from Morgan Stanley. Utilizing Nielsen scanner data results, the investment bank detailed a year-over-year comparison in which category sales of energy drinks and RTD teas leapt by 12.5 and 4.5 percent, respectively, while sales of CSDs declined by 0.8 percent over a four-week period ending on November 26.
In a court settlement that may have wide-ranging implications for the beverage industry, the FDA agreed yesterday to decide whether to ban BPA, a controversial plastic and resin ingredient commonly used to line plastic bottles and metal cans. The settlement resolves a lawsuit filed against the agency by the Natural Resources Defense Council, and requires the FDA to make a final decision on BPA by March 31, 2012.
