Macro and Micro Brands Grapple For RTD Domination

Ready-to-drinks (RTD) are currently one of the fastest growing categories in beverage alcohol, but it can be extremely difficult for consumers to know exactly what they’re buying and who’s making it.

Gallery: July’s Latest RTD Cocktails

The ready-to-drink category continues to expand with line extensions from brands such as Barbox and Avana and debuts into the category from distilleries including Tom’s Town and Midnight Moon. Check out the gallery for the latest tequila-infused cocktails, notable cocktailer collaborations and brand debuts.

Long Drink Closes $25M Funding Round

Celebrity backed spirits-based RTD The Finnish Long Drink has announced the closing of a $25 million funding round led by New York-based investment management firm Neuberger Berman.

RTD Spirits Gallery: From G&Ts to Brunch Bellinis

In our latest RTD Cocktails Gallery, we take a snapshot of summer, with new releases ranging from a brunch-themed bellini to a classic whiskey cola to a ready-for-anytime Aperol Spritz.

Spirits Gallery: New Limited Releases From Anteel, Bacardi, Sipsmith And More

Spirits producers released a range of pride-focused, patriotic and citrus-infused products this month in addition to a variety of innovative bourbons from brands such as TX Whiskey, Yellow Rose Distillery and Watershed. Check out the gallery for the latest new releases, limited-edition spirits and brand relaunches.

Gallery: June’s Latest Ready-To-Drink Cocktails

With the summer months approaching the ready-to-drink cocktail category expanded with a range of better-for-you options from hard Yerba Mate to the relaunch of VOCO’s vodka-based coconut water. Check out the gallery for the latest canned cocktail releases and new brand debuts.

Spirits Gallery: New Brand Debuts And The Latest From Dewar’s, Cutwater And More

Spirits brands are offering up plenty of ways to celebrate as the pandemic’s restrictions ease up and consumers reconnect with friends during the upcoming summer months. In this gallery, we highlight some new brand debuts, limited-releases from Wonderland Distilling and Dewar’s, spirits specifically crafted for an easy cocktail making from Cutwater, Brody’s, Bluecoat Gin, and much more.

Uncle Nearest Whiskey Launches BIPOC-Focused VC Fund

Uncle Nearest Premium Whiskey today announced the formation of a new $50 million venture capital fund aimed at investing in fast-growing, minority (BIPOC and women) founded-and-owned spirit brands.

Spirits Feature: How Innovation is Reshaping Identity in RTDs

As the avalanche of RTDs continues to hit shelves nationwide, the very definition of the category remains up for debate. Global data and analytics company Nielsen churns out detailed analytical reports on everything from television to retail, but even they can’t provide a universal definition.

Gallery: Spring’s Latest Ready-To-Drink Cocktails

With warmer weather approaching, spirit brands have launched a variety of refreshing and low calorie canned-cocktails for consumers to enjoy throughout the summer months. Check out the gallery for the latest RTD offerings with new brands debuts and everything from sparkling margaritas to whiskey lemonade.

New Realm Launching Spirits-Based RTDs, Exploring NA and CBD Drinks

New Realm will launch three vodka-based, 7.5% ABV canned cocktails by the end of May: Lemon Drop, Orange Crush and Naka Cranberry. A fourth flavor — Tequila Paloma — will launch later in the summer, while gin and bourbon RTDs are also in the works.