Beverage School
Course: Working with Data
Lessons
Data Collection and Usage
- How can I obtain retailer data and how do I know what information I need?
- What can I use retailer data for?
- What is the concept of Share of Wallet?
- What is the concept of Market Basket?
- How would you suggest a startup entrepreneur work with data that is obtained?
- What are the benefits of a category manager?
- Is it suggested to merge multiple data sets together from different sources?
- How important is it to refresh data? How often can/should it be done?
- What are some of the major data sets available, how and why are they important?
- How is data collected?