Becky Nelson: Packaging Design
- Brand Development
- Run Time
- 4 minutes 6 seconds
- Last Updated
Table of Contents
- What are some key elements of a successful package?
- Do I need to include all product benefits on my package?
- How do I best connect customers through my packaging?
- What comes first, the product or the packaging?
- What are some mistakes that young entrepreneurs make with packaging, and how can I avoid them?
- What does the packaging structure say about me and my brand?
- When should I choose a custom structure for my product?
- How does the design process differ from a custom vs. stock structure?