As online marketing and ecommerce have radically changed the playbook for brands, CPG strategy firm PLTFRM is aiming to provide a new “operating system” for modern startups, and now it’s expanding its retail and marketing services to new channels and new industries.
Beverage sales over Memorial Day weekend “broadly met or exceeded expectations” of beer distributors and convenience channel retailers, according to the latest Beverage Bytes survey by Goldman Sachs Equity research.
A common word on the labels of two spirit brands has spurred what could become a pricey trademark dispute. Last month, Topa Spirits, which distills and sells Peruvian pisco brand Piscología, filed a complaint in federal court against Mezcal de Amor alleging a trademark infringement over the use of a “Logia” mark on one of its mezcal brands.
A class action lawsuit filed this week is taking aim at one of the central claims behind soda brand Poppi’s prodigious rise: its purported gut health benefits.
In January 2022, having bounced back from a period of major revenue declines and operating losses, leading U.S. kefir manufacturer Lifeway Foods announced a new phase for the decades-old brand dubbed “Lifeway 3.0” with a focus on growth and scaling.
Milan Martin, the founder and CEO of The Free Spirits Company, which markets hand-crafted, non-alcoholic spirits and RTD cocktails, explains his belief that “there’s no such thing as a non-alcoholic cocktail menu anymore,” why flavor improvement is a process, how to convince someone who didn’t like a product the first time to give it a second try and why he’s bullish on the brand’s RTD cocktails.
In this week’s new products roundup, Jones Soda makes its first venture into cans, Poppi takes inspiration from a classic summertime treat and Raw Nutrition grows its collection of ready-to-drink (RTD) products.
After a first taste of the beverage industry, Zeke Bronfman and Nate Medow are back for a second round.
The CPG Week podcast team talks about how artificial intelligence is creeping further into all aspects of food and beverage, why granola is having a moment, and the resurrection of soda brand Slice.
E-commerce beverage-alcohol platform Provi’s lawsuit against Southern Glazer’s Wine and Spirits and Republic National Distributing Co. (RNDC) will be able to go forward after a judge today denied a motion to dismiss the lawsuit filed by the two distributors.
Get ready for our June Community Calls! This month, discover how to boost sales and brand awareness on Amazon, and find out how to grow your food or beverage business with DSD for optimal product placement and cash flow. Our June calls are free and open to the public - just register in advance and mark your calendar.
This episode is the first in a special series in which we examine the state of Black food and beverage entrepreneurship within the CPG landscape. The series highlights conversations on various aspects of the challenges felt by all entrepreneurs filtered through the experience of Black founders.
Bardstown Bourbon needed to walk before it could run, according to its new president appointed this month, Peter Marino. Walking, in this instance, means contract distilling for renowned whiskey brands, acquiring another distillery, and releasing its own bourbon series.
Late last year, sparkling beverage maker Sound was facing an existential crisis. Social media had gone quiet and consumers seeking out its canned botanical and tea drinks online and in stores were met with months-long out of stocks.
