Siempre Tequila Leverages Production Story, Sustainability in Redesign
In a time of tequila saturation, how does a brand try to stand out on the shelf? For Siempre Tequila, it’s by not trying too hard.
Headlines
Tequila Trouble? Exports Fall 4.2% in 2023 As Top End Slowed
Tequila exports dipped last year for the first time since 2009, just as the higher end segments driving years of double-digit growth began to lose steam.
Taste Radio: Gen Z’s ‘Natural’ Power Is Vast & An Early Take On Expo West
Ray shared takeaways from a recent event hosted by private equity firm Manna Tree, including a shift in most important product attributes for consumers of natural brands, and how Gen Z and Alpha’s current spending patterns can inform brands about where to invest their resources.
New Products: C4’s Popsicle Collab, Plus Liquid Death, Mortal Kombucha, HOIST and More
In this week’s new products gallery, C4 teams up with Popsicle to craft nostalgia-inducing energy drinks, Morta Kombucha moves into 16 oz. aluminum cans and Liquid Death continues on its quest to murder thirst by launching new flavors.
LVMH: Cognac Sales Continued to Slow in 2023
Revenue from the spirits and cognac segment of LVMH fell 10% in 2023 as demand for Hennessy continued to wane in the U.S. and China, according to the company’s full year revenue earnings report released today.
Eternal Water Seeks Longevity as It Ramps Up Business
Founded in 2008 by CEO Karim Mashouf, Eternal Water is a natural alkaline bottled water brand which sources and bottles its naturally alkaline spring water from its facility in Walnut Creek, California. The brand’s product portfolio is minimalist, only offering unflavored still water in 600 mL, 1 L, 1.5 L and 2.5 L varieties in single-serve and multipacks.
Podcast Star Dr. Andrew Huberman Takes Majority Stake in Canadian RTD Yerba Mate Brand Mateína
Famed neuroscientist and podcaster Dr. Andrew Huberman, in conjunction with investment firm Tiny, has bought a majority stake in Canadian brand Mateína with plans on bringing its RTD products to the U.S.
FABID’s 2023 Annual Report: Deal Doldrums
For those of you looking for a variety of levels of investment capital, the frustration was real in 2023. Deals were down. That’s the read from the FABID 2023 Annual Report, which hit our screens yesterday.
Data: Non-Alc Bev Sales Slow Down On Softer Pricing
Non-alcoholic beverage sales “remained healthy but moderately decelerated” during the two-week period ending January 13 as faster volume growth was offset by softer pricing growth.
How a New Law May Open Doors for Japanese Shochu
For decades, the Japanese distilled beverage shochu has been mislabeled in the U.S. as Korean soju, but a new law is clearing up the difference for consumers— and clearing a path for category growth.
Biosteel, Flow Agree Manufacturing Deal
The new ownership group at sports drink brand Biosteel has forged a three-year manufacturing partnership with fellow Canadian beverage maker Flow Beverage Corp.
Taste Radio: When Straightforward Business Advice Isn’t What You’d Expect
Will Nitze, the founder/CEO of brain health-focused CPG brand IQBAR, shared candid takes on how to scale a food/beverage company, including those on funding (“bootstrapping is the worst thing you can do”), staffing (“how to build a $50M brand with a staff of six”) and retail (“choose channels that scale well).
‘WaterTok’ Spiked Jel Sert’s Sales, Now it’s Building Around the Trend
For The Jel Sert Company, a 98-year-old family owned drink mix manufacturer with a brand portfolio featuring products like Wyler’s, Welch’s, Sunkist and more, #WaterTok has been nothing short of a revelation.
Ex-Patrón, Southern Glazers Execs Launch Texas-Based Round 2 Spirits
Former Patrón Tequila founders and Southern Glazer’s Wine and Spirits (SGWS) leadership have teamed up to launch a Texas-based spirits company, slated to introduce its debut product in April.