Beverage retailers could soon face an unexpected competitor: McDonalds. Advertising Age reported the golden arched-corporation continues to test the sale of bottled and canned drinks at about 150 locations. Selections…
Worried someone might steal your beverage marketing idea? Interested in locking down your intellectual property? BevNET Innovation will be hosting a live Web Chat with Gregg Sultan, a trademarks attorney…
FREE: List Your Brand >> FREE: Subscribe & Get the Guide >> BevNET & Beverage Spectrum are preparing the 2008 Bottled Water Product Guide and we’re seeking bottled water brands…
A new study suggests that clinicians should consider screening their patients for caffeine use to get a better understanding of caffeine’s long term impacts. Researchers at the University Of Massachusetts…
NEW YORK – A Longbow Research analyst told the Associated Press Monday that heavy discounting and expected higher costs will likely cut into profits at soda bottlers for the next…
ADDISON, Texas, June 3 /PRNewswire-FirstCall/ — Boo Koo Holdings, Inc. (OTC Bulletin Board: BOKO) an innovative beverage company, announced today that its revolutionary new beverage BooKoo Burner+ will launch with…
The sales of Pepsi’s Gatorade extensions have softened, but G2 and Tiger continue to be good for the Gatorade brand, according to Morgan Stanly Research Analyst Bill Pecoriello. Pecoriello reported…
The 2008 World Tea Expo will take place from May 30-June 1 at the Mandalay Bay Convention Center in Las Vegas. Over 300 exhibitors and 4,000+ buyers are expected at…
, BevNET Staff Writer In the wake of a financial statement in which the company reported profits falling by 93 percent, Boo Koo Beverage Company is changing its name, changing…
View our photos from the show floor! Although BevNET didn’t make it to hear Senator McCain’s address on Monday morning, we did walk the exhibit floor on Tuesday, the fourth…
Wendy the Snapple Lady is now just Wendy. The long-time spokeswoman and the Dr Pepper Snapple Group parted ways recently over a contract disagreement, according to Newsday. Wendy Kaufman told…
WASHINGTON, May 20 /PRNewswire-USNewswire/ — The International Council of Beverages Associations (ICBA), the worldwide trade association representing the non-alcoholic beverage industry, today adopted guidelines on marketing to children. The American…
– May 21 — Event is sold out — please click the “Wait List” link below if you are interested in being contacted should spaces open. -May 7 update: InnoBev adds…
, BevNET Staff Writer Coca-Cola is exploring beverage applications for Truvia – the natural, zero-calorie sweetener the company co-developed with Cargill – but a representative from the company declined to…
