US Open and Aperol Begin New Partnership In 2023
The USTA announced that Aperol, the iconic Italian Aperitivo, has signed on as an official partner of the US Open, beginning with the 2023 event.
News
Filmland Spirits Releases First Kentucky Straight Bourbon and Cask Strength Expression of Award-Winning Rye
Filmland Spirits announces the debut of two new American Whiskeys crafted to expand its award-winning portfolio. Town at the End of Tomorrow, a 9-year-old Kentucky Bourbon, and the long-awaited Ryes of the Robots Extended Cut will premiere at the Kentucky Bourbon Festival, September 15-17, 2023.
Juvee Makes Its Canada Debut
Juvee, the rejuvenating energy drink from 100 Thieves founder and CEO, Matthew “Nadeshot” Haag, will make its international debut with the company’s official expansion into Canada.
Instacart Files IPO on Nasdaq
Instacart filed for its initial public offering (IPO) on Friday, as the grocery delivery leader aims to create a "truly omni-channel experience" across physical and online stores.
G FUEL and “ARMORED CORE VI: FIRES OF RUBICON” Launch Energy Drink Collaboration
G FUEL, the Game-Changing energy drink, is thrilled to announce an epic collaboration with the highly anticipated game, ARMORED CORE VI: FIRES OF RUBICON from Bandai Namco Entertainment America Inc. and FromSoftware, Inc.
Ross & Squibb Distillery Honors Repeal of Prohibition with Release of Remus Repeal Reserve Series VII
Ross & Squibb Distillery Master Distiller Ian Stirsman announced the upcoming release of Remus Repeal ReserveSeries VII Straight Bourbon Whiskey this September.
Heaven Hill Enters Into Partnership With WES Brands
WES Brands announces an exciting new partnership with Kentucky-based Heaven Hill Brands in connection with a soon-to-be-announced spirits innovation.
Bhakti Chai CEO/Founder Launches New Book: STEEPED: Adventures Of A Tea Entrepreneur
Bhakti Chai, a Colorado-based and award-winning tea company, is proud to announce that its CEO/Founder, Brook Eddy, is launching her debut book this week, STEEPED: Adventures Of A Tea Entrepreneur.
Pepsi Celebrates Its Historic 125th Anniversary with 125-Day-Long Campaign
On August 28, 1898 in New Bern, North Carolina, pharmacist Caleb Bradham renamed “Brad’s Drink,” his popular non-alcoholic digestif, “Pepsi-Cola.”
Pronghorn Backs Three More Black-Owned Brands
Investment firm Pronghorn, an initiative focused on boosting Black entrepreneurship in spirits, announced yesterday new investments in three more spirit companies: Abisola Whiskey, Los Hermanos Tequila 1978, and Alexander James Whiskey. Terms of the deals were not disclosed.
Blind Tiger Spirit-Free Cocktails Launches in 164 Giant Food Locations
Blind Tiger Spirit-Free Cocktails is thrilled to announce its most recent partnership with Giant Food broadening its distribution into all 164 locations in Washington, DC, Delaware, Maryland, and Virginia.
Taste Radio: It’s Controversial… Till It Makes Money. Plus, A Sip Of Slane And Eggo Cream.
Is it groundbreaking or headed for infamy? The hosts sample several new products made with controversial (or, perhaps, objectionable) ingredients and flavors and assess the mainstream potential for each. This episode also features an interview with Alex Conyngham, the co-founder of Slane Irish Whiskey, who discussed the duality of building a modern brand that’s rooted in tradition.
Data: Luxury Spirits Decline; RTDs Up On-Premise
Moderate and declining spirit trends continued over the first half of 2023, leaving the category slightly down against the backdrop of inflation-weary consumers looking for high quality deals, according to a new report.
Analysis: Inside the Waterloo Tidal Wave
Waterloo has not yet met its Waterloo. In fact, it’s making more like early season Napoleon, conquering territory and building the empire.