IZZE Beverage Company Announces IZZE Q Award Winners

BOULDER, Colo. (Oct. 12, 2004) – IZZE Beverage Company, the leader in the sparkling juice category, announced today the winners of the new IZZE Q Award an honor recognizing the quality and achievement of non-profit and charitable organizations that inspire through commitment and passion.

“The IZZE Q Award is a way for us to recognize true, from-the-heart organizations that contribute to making the world a better place,” said IZZE Beverage Company Co-Founder and President Todd Woloson. “At IZZE, we believe that grass-roots organizations are an important foundation of community development and positive social change.”

In addition to a cash grant, each IZZE Q winner will have a limited edition, printed profile on IZZE four-pack cartons for six consecutive months (beginning in 2005), offering exposure in the United States, Caribbean, and South Pacific. Thereafter, new IZZE Q Award winners will be announced every six months.

The 2004 IZZE Q Award recipients are:

HERA (Health, Empowerment, Research, and Advocacy) Founded by Sean Patrick, an ovarian cancer survivor and climber, the HERA foundation gives 90% monies raised to ovarian cancer research and to aide women and their families battling this disease.

Literacyworks develops free multimedia educational programming that is adaptable for students of all cultures, ages, and levels of learning, with a focus on young children living in poverty. http://www.literacyworks.org

Hit the Decks
An innovative, creative outlet for underprivileged youth in inner-city Chicago, Hit the Decks provides weekly onsite mentoring and instructional sessions in the art of deejaying.

Veggie U
With a mission to promote better health through better nutrition and practicing sustainable agriculture while documenting the history of vegetable growing and the culinary arts, Veggie U offers unique children’s programs that promote better eating, better flavor, better nutrition, and better health http://www.culinaryvegetableinstitute.com/vu_default.aspx

Sustainable Resources
Sustainable Resources brings hands-on solutions to world poverty and issues of sustainability, primarily through the Sustainable Resources Conference held every year at the University of Colorado, where 2000+ people from 50+ countries create partnerships and facilitate collaboration among people and industries that “normally don’t talk to each other.”

Platte Forum
Through public performances, workshops, exhibitions, and presentations, Platte Forum creates, provides, and advances arts and cultural opportunities to at-risk youth and low-income families in the Denver area.

IZZE Sparkling Juice, an all-natural blend of pure fruit juice and sparkling water, is free of added sweeteners, artificial ingredients, preservatives, and caffeine.

About IZZE Beverage Company:
The IZZE Beverage Company was founded in 2002 by two friends who set out to create a distinctive natural beverage while raising awareness for The Global Education Fund, a non-profit organization dedicated to providing educational opportunities for underrepresented individuals throughout the world. IZZE Sparkling Juice is now sold nationally in Starbucks, Target stores and Harry & David, as well as in local Whole Foods Markets, Wild Oats Markets, grocery stores, and casual and fine restaurants and delis across the United States, Caribbean and South Pacific. IZZE is available in six flavors:
Sparkling Blackberry, Sparkling Blueberry, Sparkling Clementine, Sparkling Grapefruit, Sparkling Lemon and Sparkling Pear, and is sold in 4-packs, single- serve 12-and 16-ounce glass bottles, and 8.4-ounce cans. For more information, visit www.izze.com.