Bawls Guarana to Keep Gamers Bouncing this August at Quakecon and Penny Arcade Expo 2007


@@img1 Miami, FL – August 1, 2007 – Never fear gamers, we’ve got your back! BAWLS Guarana, the energy drink of choice for gamers everywhere, is returning to two of this year’s largest and most exciting gaming events – QuakeCon and Penny Arcade Expo (PAX). BAWLS is donating thousands of bottles at both events to keep fans refreshed and energized for these two huge weekends of gaming!


BAWLS is a four-time sponsor of QuakeCon, a free gaming convention and tournament at the Hilton Anatole in Dallas, TX on August 2nd-5th. The event – complete with a 2800 player BYOC (Bring Your Own Computer) LAN party, world-class tournament and new technology exhibition – is expected to draw thousands of gamers from across the US.


Scheduled for August 24th-26th in Seattle, WA, PAX is dubbed the “world’s largest gaming event” with over 20,000 expected to attend. BAWLS is now a three-time sponsor of the three-day gaming festival featuring tournament play, live music, panel discussions and exhibitor hall. On opening day, all PAX 2007 attendees will be armed up with a free bottle of BAWLS when they enter PAX at the Seattle Convention Center!


BAWLS Guarana is one of the largest supporters of PC and video gaming, supporting over 5000 LAN parties and gaming events since the company’s inception. Earlier this year, BAWLS Guarana launched – an online community dedicated to gamers, where they can read the latest BAWLS gaming news, find their local BAWLS Gaming Center Partner and apply for BAWLS to sponsor their next event.



BAWLS is the brainchild of entrepreneur Hoby Buppert, CEO of Hobarama, LLC, who named the beverage for the caffeinated “bounce” the drink packs.  Widely distributed to local super markets, convenience stores (7-Eleven), Target Stores, CompUSA stores and gaming venues; BAWLS is a premium, non-alcoholic, carbonated beverage made from the guarana berry harvested in the Amazonian Rainforest. The caffeine found in BAWLS Guarana contains the same amount of caffeine as coffee and nearly three times that of traditional sodas due to a naturally occurring form of the stimulant found in the guarana berry. BAWLS’ unique refreshing flavor tastes like a citrus infused cream soda and its popularity continues to grow over a variety of different sectors including financial institutions, the fashion industry, technology businesses, military bases, extreme sports and college campuses. For more information, please visit