Costco Business Centers Feature Xenergy Energy Drink by XYIENCE


LAS VEGAS, NEV. (February 9, 2009) XYIENCE announces that Xenergy, the official energy drink of the UFC, is available at Costco Business Centers in Las Vegas, Nev.; Phoenix, Ariz.; Fife, Wash.; and three California locations. The Las Vegas-based company is celebrating the partnership and the launch of the new Xenergy flavor, Cherry Lime, by holding special promotions during the various Business Center’s Grand Opening events and expos. On February 19-20, XYIENCE will help the Las Vegas Costco Business Center, located at 222 S. Martin Luther King Blvd., kick off its opening by offering shoppers a chance to win two tickets to UFC 100, slated for July in Las Vegas. Also on the event schedule is an autograph signing with UFC fighter Tyson Griffin from 1 p.m.- 3 p.m. on Thursday and Friday. Amber Nichole, XYIENCE’s spokesmodel and former UFC Ring Girl, will also sign autographs on both days from 10 a.m.-4 p.m. The Grand Opening Expo runs from 8 a.m.-6 p.m.

“Like their warehouse members, Costco Business Center customers trust and value the brands selected by Costco’s buyers,” said Reuben Rios, XYIENCE’s vice president of sales. “To have Xenergy selected to be a part of their energy drink mix is a testament to our brand’s strength. Rios added, “Along with the launch of our new flavor, Cherry Lime, the addition of Costco Business Centers to our roster of retailers is a great success for XYIENCE. We are looking forward to a long and successful relationship with Costco.”

XYIENCE recently added Cherry Lime to the line-up of Xenergy flavors, which are sugar and calorie free and available in 16-ounce cans. Samples of Xenergy will be available at the Las Vegas event. XYIENCE will also be conducting samplings and autograph signings with noteworthy UFC fighters and Amber Nichole at the expo events listed below:

Feb 19-20
Grand Opening
Las Vegas, NV
222 S. Martin Luther King Blvd.
Las Vegas, NV 89106

Mar 19-20
Grand Opening
Hawthorne, CA
12530 Prairie Ave.
Hawthorne, CA 90250

June 11-12
Expo – Phoenix, AZ
3801 N. 33rd Ave.
Phoenix, AZ 85017

June 11-12
Expo – Las Vegas, NV
222 S. Martin Luther King Blvd.
Las Vegas, NV 89106

June 18-19
Grand Opening
Commerce, CA
(Address not available)

July 9-10
Expo – Fife, WA
3900 20th St. E.
Fife, WA 98424
XYIENCE and Costco Business Centers – 2

Aug 14-15
Expo – Hayward, CA
22330 Hathaway Avenue
Hayward, CA 94541

Oct 29-30
Expo – Hawthorne, CA
12530 Prairie Ave.
Hawthorne, CA 90250

Costco Business Centers carry an expanded business product selection compared to Costco Warehouse locations, including a print and copy center. They offer next-business-day delivery and online ordering for their Las Vegas location begins on February 20.

XYIENCE nutritional products provide clean, sustainable energy necessary for an active lifestyle. Established in Las Vegas in 2004, XYIENCE is one of the fastest-growing brands in its category. All products are held to the most stringent standards of excellence to enable professional and amateur athletes and fitness enthusiasts to reach their goals in training and life.

Xenergy (A combination of Zen and Energy, pronounced “Zenergy”)
XYIENCE supports the mixed martial arts lifestyle. Its energy drink, Xenergy, is the official energy drink of the Ultimate Fighting Championship. The first energy drink created by a nutrition company, Xenergy has zero calories and is a sugar-free drink fortified with vitamins. Seven all-natural flavors provide a consistent supply of energy, sans the “crash” inherent with most other energy drink brands. Flavors include Cherry Lime, Cran Razz, Mango Guava, Blu Pom, Citrus Clear, Pink Lemon and Big  Apple. Xenergy is available in retail stores throughout the United States and Canada.

XYIENCE Supplements
XYIENCE supplements provide ultimate nutrition for peak performance. With everything from NOX-CG3-for increasing strength and stamina and aiding in post-exercise recovery-to high-quality protein supplements such as the XProtein shake or the XM2 muscle meal, XYIENCE offers products scientifically formulated for specific training needs.