Celsius beverage to be available at Casey’s General Stores

Delray Beach, FL-February 24, 2010-Celsius Holdings, Inc. (NASDAQ:CELH) announced today that Celsius®, the original calorie burner, will be available at participating Casey’s General Store. Casey’s General Store operates over 1400 stores in communities throughout the Midwest. In its cooler, Casey’s General Store will carry three delicious flavors – Green Tea Raspberry Acai and sparkling Orange and Wild Berry.

According to Kelly Michols, VP of Strategic Sales at Celsius, “We are excited to have Casey’s General Store offer Celsius to its customers. Casey’s culture encourages a friendly relationship between store managers and their customers as they are often located in small communities. This works well for Celsius as it is a fun product that people love to talk about and share with their friends.”

Celsius®, the Original Calorie Burner, is healthy everyday refreshment that tastes great. Celsius has been scientifically shown to burn up to 100 calories and more per can by raising metabolism and providing sustained energy. Research demonstrates that consuming one Celsius, prior to a workout may enhance the benefits of regular exercise, such as cardio fitness, endurance and body composition.

Naturally refreshing Celsius contains no sugar, no high fructose corn syrup, no aspartame, no artificial flavors, colors or preservatives, and is very low in sodium. Celsius is powered by a proprietary blend of ingredients, MetaPlus®, which includes Green Tea with EGCG, Ginger, Caffeine, Calcium, Chromium, B Vitamins and Vitamin C.

About Celsius Holdings, Inc.

Celsius Holdings, Inc. (NASDAQ:CELH) markets Celsius®, the original, great tasting calorie burner that is backed by science. Celsius is dedicated to providing healthier, everyday refreshment through science and innovation. Information about Celsius Holdings, Inc. and Celsius, the original, great tasting calorie burner, is available at http://www.celsius.com.