Steaz Pledges $15,000 to Non-Profit Whole Planet Foundation to Help Fight World Poverty

Steaz (Certified Organic and Fair Trade™ tea-based beverages) supports microfinance projects in the developing world.

Doylestown, PA (PRWEB) September 28, 2011 – Today, The Healthy Beverage Company (makers of Steaz) announced it is donating $15,000 to the non-profit Whole Planet Foundation to help alleviate poverty worldwide. The company’s contribution will help fund the Foundation’s mission to provide poor entrepreneurs in developing countries with a chance to lift themselves out of poverty through microcredit.

“We are thrilled to partner with Whole Planet Foundation in providing the needed funds to these poverty stricken people that desire a better way for their family and themselves,” said Steven Kessler, Co-Founder of The Healthy Beverage Company. “We are all about giving, and having the opportunity to give these people the means to start their own business to generate the income needed for the salvation of their families is heart-warming.”

“We are proud to know that with each purchase of Steaz in Whole Foods Markets all year long, you will actually be partnering with us and the Whole Planet Foundation in paving a brighter future for those wonderful people that we touch.”

In 2005, natural and organic retailer, Whole Foods Market, established Whole Planet Foundation as an expansion of its mission to be an active participant in the global community. The nonprofit provides grants to microfinance institutions in poor communities where the grocer sources products.

“We are so grateful to have such strong support from Whole Foods Market vendors who share our passion for giving back to the global community,” said, Philip Sansone, president and executive director for Whole Planet Foundation. “With this contribution, we will be able to empower 67 women in developing-world countries with a microcredit loan and an opportunity to lift themselves out of poverty.”

To date, the Foundation has authorized more than $22.5 million and funded more than $13 million in microfinance programs in 42 countries, positively impacting more than 965,000 people worldwide.

For more about Steaz, please visit:
To donate to Whole Planet Foundation, learn more about the nonprofit, or for stories from microcredit loan recipients, visit: or read the Whole Story blog at:

About the Healthy Beverage Company

The Healthy Beverage Company ( is the maker of USDA Certified Organic and Fair Trade Certified Steaz® Organic Iced Teaz, Steaz® Sparkling Green Teas, Steaz® ZERO Calorie Sparkling Green Teas, and Steaz® Energy, all recipients of’s “Best of” awards. Steaz is recognized as a leading innovator in the ready to drink tea category as well as its worldwide social responsibility initiatives.

Steaz beverages can be found nationally in the U.S. in natural, specialty, gourmet and food service locations. Steaz beverages are sold in retail outlets such as Whole Foods, Kroger, Ralphs, HEB, and Ahold supermarkets. Steaz is also sold internationally in Canada, Australia, Mexico, Europe, Latin America, South Africa and the Caribbean islands. Steaz products are Certified Organic by Quality Assurance International (QAI) and are Fair Trade Certified™ by Fair Trade USA.

To learn more about Steaz, visit or contact Danielle Lum by phone (604) 685-8686 or email, danielle(at)steaz(dot)com.