Ray Latif

Ray Latif

Managing Editor/Producer

Ray has been with BevNET since March, 2011. As managing editor/producer, Ray oversees strategic planning and content management for BevNET's Taste Radio podcast, BevNET Magazine, and video on BevNET.com.

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Posts by Ray Latif

Taste Radio Ep. 79: Nourish Snacks’ Joy Bauer Has a Healthy Take on Indulgence; Remus and The Rye Whiskey Experts

In episode 78, we feature an interview with Joy Bauer, who's best known as the nutrition and health expert for NBC’s “Today” show and is the founder of granola bites brand Nourish Snacks. We also speak with Gus Griffin, the CEO of MGP, a leading supplier of premium distilled spirits that's played a key role in the emergence and development of the craft spirits segment. And in the latest edition of Elevator Talk, we chat it up with Marcel Gozali, the founder of avocado and coconut smoothie brand Avonut.

Taste Radio Ep. 78: Four Loko/Koia Co-Founder On Why Branding Is The Key to Winning

Episode 78 features an interview with Chris Hunter, who is the co-founder of plant-based protein drink brand Koia and a co-founder of Four Loko. We also discuss the FDA’s new guidance on peanut allergies and how food brands are reacting, and feature an interview with the folks behind Shackleton Whisky. In the latest edition of Elevator Talk, we chat it up with 1 Shot Protein CMO Safir Jamal.

Expo East 2017 Video: Trends and Insights

As expected, Expo East 2017 was a key showcase for innovative and on-trend product launches in both nascent and established beverage categories. Sorting through the nearly 200 drink exhibitors at the event, BevNET's John Craven and Ray Latif offer their take on the most notable and impactful new products for the industry in the above video.

Taste Radio Ep. 75: Grandy Oats’ Founders on Why Authenticity Matters; The Evolution of Plant-Based “Meat”

Taste Radio Ep. 75 features an interview with Aaron Anker and Nat Peirce, who are the co-founders of organic granola maker Grandy Oats. We also explore the growing market for plant-based meat in the latest edition of Why is This a Thing? And we chat with Cindy Kasindorf, the co-Founder of Remedy Organics in this week’s Elevator Talk. This episode is presented by Virun.

Taste Radio Ep. 73: How Can Premiumization and Portland Define a Rich Career? Ask Joth Ricci.

This week’s episode of Taste Radio features a captivating interview with Joth Ricci, a veteran beverage executive with one of the most diverse, interesting and impactful track records of anyone in the industry. Over a 17-year career, Ricci has held roles as president of Stumptown Coffee, president and CEO of Jones Soda and managing director with beverage investment and advisory firm First Beverage Group. We recently traveled to Portland, Ore. to meet with Ricci, who is currently the president/CEO of Adelsheim Vineyard.

Taste Radio Ep. 70: Suja CEO: Here’s How To Make Your Own Luck; Kefir’s Moment

This week's episode spotlights a recent conversation with Jeff Church, the co-founder and CEO of Suja, who opined on the role of luck in business, why a thorough understanding of consumer demand is critical to success, and explained how “the rule of twos” helped steer the company through its growth and development.